Bank of America

@BankofAmerica · joined 19 Oct 2010

Building connections and turning possibilities into achievements. What would you like the power to do?® Account Issues: @BofA_Help

948 731Followers

616Following

11 927Posts total

256.3KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 100K–1M follower range. below its peers on both reach and engagement.

Median views24 049this account21 891median for 100K–1M

Reach, %2.53%this account6.81%median for 100K–1M

Engagement, %0.13%this account1.14%median for 100K–1M

Metric	This account	Median for 100K–1M	Ratio
Median views per post	24 049	21 891	1.10×
Reach (views ÷ followers)	2.53%	6.81%	0.37×
Engagement rate	0.13%	1.14%	0.11×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

113.4K19 Nov

14.8K29 Jul

17.5K10 Aug

52.9K11 Aug

33.6K

24K12 Aug

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.76%19 Nov

0.32%29 Jul

0.13%10 Aug

0.11%11 Aug

0.09%

0.47%12 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.14%.

What the audience does

Likes32.7%379 in total

Reposts30.0%347 in total

Replies34.1%395 in total

Quotes1.2%14 in total

Bookmarks2.0%23 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

To mark the nation’s 250th anniversary, Bank of America is launching the Critical Infrastructure Finance Initiative, mobilizing and deploying $250B over 18 months to help modernize critical infrastructure across the U.S. This Initiative will support US energy security, job https: 24K views · 38 likes · 20 reposts · 54 replies 12 Aug 2026 Bank of America card data shows the consumer is strong and the US economy is no longer "K-shaped" Liz Everett Krisberg told @SquawkCNBC. Watch her interview. 👇 33.6K views · 16 likes · 5 reposts · 8 replies 11 Aug 2026 Lower-income households drove consumer spending growth last month, says Bank of America Institute Head Liz Everett Krisberg. https://t.co/3VmBcyfYce https://t.co/sDhfyrUfyo 52.9K views · 47 likes · 7 reposts · 3 replies 11 Aug 2026 Local fans and tourists helped drive spending growth across FIFA World Cup 2026™ host cities, providing a meaningful economic boost to local economies. Bank of America Institute's David Tinsley shares the latest insights on @CBSNews. Read more here: https://t.co/DT8brGN7iJ https: 17.5K views · 11 likes · 4 reposts · 7 replies 10 Aug 2026 Bank of America has launched a new Travel Center, powered by Rocket Travel by @Agoda. The redesigned platform features nearly 1 million worldwide properties, airline partners, activities and more – connecting clients to unforgettable travel experiences. https://t.co/zWZUWj7v1l ht 14.8K views · 19 likes · 8 reposts · 20 replies 29 Jul 2026 Teamwork makes the difference – in sports and in life. ⚽ We’re proud to partner with Sir David Beckham to expand our global sports program, Sports with Us, designed to connect communities and inspire the next generation of athletes. https://t.co/ptZvSBbhnh https://t.co/3qmVkPrYAY 113.4K views · 248 likes · 303 reposts · 303 replies 19 Nov 2025