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Ben Horney ✓

@BenHorney

Deals Reporter @FOS Subscribe to my Asset Class newsletter: https://t.co/FQsHj4USP6 Reach out and say hi, or share tips: ben.horney@frontofficesports.com

2 795Followers
761Following
4 645Posts total
603.8KViews on collected posts

Latest posts

@BenHorney @sportsrapport @FOS Adam Silver reading this... https://t.co/OCzzSNWpVD
4.5K views · 78 likes · 1 reposts · 0 replies Open on X →
@BenHorney @sportsrapport @FOS Are you saying Polymarket is conspiring with the 76ers to circumvent the NBA salary cap? 9.9K views · 123 likes · 4 reposts · 5 replies Open on X →
@BenHorney @sportsrapport @FOS Bro sold his soul for $15m when he already has a billi? Nah something’s fishy here 7.1K views · 46 likes · 0 reposts · 7 replies Open on X →
SCOOP: LeBron James will be paid $15 million per year under his endorsement deal with Polymarket. That's roughly $11 million more than the 76ers will pay him this season to play basketball. Reporting with @sportsrapport for @FOS: https://t.co/QGvi8bcWNa 410.1K views · 628 likes · 126 reposts · 53 replies Open on X →
@BenHorney Imagine the pitch: invest in my team if you want allocation in my next fund or round. @alexrkonrad @EricNewcomer 38 views · 0 likes · 0 reposts · 0 replies Open on X →
Meet the Seahawks' new minority owners. There's a whole bunch of them. 💰 3 PE firms 🍺 The family behind Modelo 🇺🇸 A former U.S. Secretary of Commerce 🏀 The Warriors minority owner who once got in a scuffle with Kyle Lowry during the NBA Finals. https://t.co/6gNflGmOjb 22.7K views · 61 likes · 19 reposts · 2 replies Open on X →
@BenHorney @FOS @sportsrapport Kalshi is the end of society nightmares stuff. Get it in the bin. 2.5K views · 22 likes · 0 reposts · 0 replies Open on X →
@BenHorney @BillSimmons @FOS @sportsrapport Bill retweeting this after a week of his own employees bitching about Netflix & ChatGPT 🤌 2.3K views · 35 likes · 0 reposts · 1 replies Open on X →
@BenHorney @BillSimmons @FOS @sportsrapport ChatGPT/Fanduel>Kalshi 1.6K views · 4 likes · 0 reposts · 0 replies Open on X →
NEW: Unionized New York Times staffers are demanding the company not move forward with a potential partnership between The Athletic & Kalshi, according to a letter issued to NYT leadership obtained by @FOS. Reporting with @sportsrapport: https://t.co/8APqvCKKoG 143.1K views · 1K likes · 126 reposts · 5 replies Open on X →

Against accounts of the same size

10 posts from the last 90 days, next to the under 10K follower range. ordinary reach for its size, weaker reaction than most.

Median views5 804this account4 175median for under 10K
Reach, %207.67%this account250.82%median for under 10K
Engagement, %0.78%this account1.41%median for under 10K
MetricThis accountMedian for under 10KRatio
Median views per post5 8044 1751.39×
Reach (views ÷ followers)2.1× audience2.5× audience0.83×
Engagement rate0.78%1.41%0.56×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

143.1K2 Sep
1.6K
2.3K
2.5K
22.7K3 Sep
384 Sep
410.1K16 Sep
7.1K
9.9K
4.5K17 Sep

Last 10 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.83%2 Sep
0.25%
1.57%
0.90%
0.37%3 Sep
0.00%4 Sep
0.22%16 Sep
0.74%
1.33%
1.77%17 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for under 10K accounts is 1.41%.

What the audience does

Likes74.9%2 035 in total
Reposts10.2%276 in total
Replies2.7%73 in total
Quotes3.9%107 in total
Bookmarks8.3%226 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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