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Be A King ✓

@BerniceKing · Atlanta, GA · joined 07 Jul 2009

CEO of Martin Luther King Jr. Center for Nonviolent Social Change • Connector • Communicator • Community Builder • Child of Global Leaders

717 037Followers
766Following
29 787Posts total
700.7KViews on collected posts

Latest posts

Housing status should never determine how we see or value another human being. In Episode 2 of The King Center’s ReThink Podcast, “Unhoused, Not Unhuman,” host Christian Scott is joined by Dr. Terence Lester for a conversation about the language we use, the assumptions we make,
4.6K views · 47 likes · 15 reposts · 0 replies Open on X →
On International Equal Pay Day, we must tell the fuller truth about economic inequality. For Black women, inequity does not stop with the paycheck. Lower wages over time affect the ability to save, invest, buy a home, build security, and pass wealth to the next generation. https
15K views · 471 likes · 210 reposts · 25 replies Open on X →
The Divine Nine has the collective power to help carry my mother’s work forward for generations to come. Through D9 Stronger Together, members and supporters of all nine organizations can honor Mrs. Coretta Scott King, strengthen the institution she founded, and help empower the
6.6K views · 89 likes · 26 reposts · 4 replies Open on X →
Too many families around the world are living with the devastating consequences of war. Civilians are losing loved ones, homes, safety, and futures because leaders continue to choose escalation over the difficult work of peace. Responsible leadership must value human life. It ht
9.7K views · 314 likes · 93 reposts · 4 replies Open on X →
Our commitment to democracy must be stronger than our attachment to any one outcome. Protecting it requires truth, accountability, peaceful participation, and shared responsibility. #Democracy #VotingRights #Nonviolence365 #BelovedCommunity https://t.co/eA5X1t1o9k
7.1K views · 142 likes · 51 reposts · 1 replies Open on X →
I am honored to share our King Holiday 2027 theme: BE LOVE: Heal Humanity. Honor Truth. Prioritize Justice. Practice Nonviolence365®. This is more than our next King Holiday theme. It is the first annual activation of KING100, our centennial vision and global call to human http
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8.7K views · 224 likes · 54 reposts · 3 replies Open on X →
On National Voter Registration Day, Daddy’s words still challenge us. The right to vote was never meant to be taken for granted. It was fought for, protected through sacrifice, and must be exercised with purpose. Check your registration. Make a plan. Help someone else do the ht
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15.6K views · 996 likes · 385 reposts · 13 replies Open on X →
Sixty-three years ago today, Addie Mae Collins, Denise McNair, Carole Robertson, and Cynthia Wesley were murdered in the bombing of Birmingham’s 16th Street Baptist Church. They were children. Their lives were stolen by racial hatred and terrorism. Remember their names. Honor h
100.4K views · 7.9K likes · 3.5K reposts · 87 replies Open on X →
Daddy understood that scientific advancement without moral responsibility could place humanity in grave danger. Anthropic says it has blocked attempts to misuse its artificial intelligence systems for cyberattacks, surveillance, political influence operations, weapons https://t.
15.3K views · 360 likes · 105 reposts · 12 replies Open on X →
When injustice demands a response, discipline matters. Join The King Center virtually on Wednesday, September 16, from 11:30 a.m.–12:30 p.m. ET for Disciplined Disruption: A Nonviolent Response to Injustice, led by Vonnetta L. West and Bonita Hampton Smith. In this dynamic https
6K views · 44 likes · 15 reposts · 2 replies Open on X →
Daddy’s commitment to nonviolence was not passive. It was a disciplined methodology, shaped by faith, love, and a determination to confront injustice without becoming what we oppose. That work still calls us to practice nonviolence as a way of life. #SundayWithKing #MLK https:/
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12.4K views · 581 likes · 156 reposts · 9 replies Open on X →
Remembering my grandmother, Alberta Williams King, on what would have been her 122nd birthday. Her faith, strength, and love helped shape our family and the generations that followed. I honor her life and legacy today. #AlbertaWilliamsKing #KingFamily #MLK https://t.co/shRHyjtEI
24.1K views · 1.9K likes · 280 reposts · 25 replies Open on X →
Join us today on Sweet Auburn Avenue for The King Center’s free Beloved Community International Expo! From 11 a.m. to 5 p.m. ET, experience food, music, live performances, family activities, community resources, and more, with more than 25 countries represented. I’ll also be htt
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7.9K views · 70 likes · 26 reposts · 0 replies Open on X →
Aunt Christine, you are deeply missed. Remembering you on what would have been your 99th birthday. #ChristineKingFarris https://t.co/8lfn5PtLjc
22.9K views · 1.4K likes · 77 reposts · 32 replies Open on X →
I invite you to join me tomorrow for The King Center’s free Beloved Community International Expo. Come experience a day of culture, food, music, family activities, and connection from 11 a.m. to 5 p.m. ET. I’ll also be signing copies of “It Starts with Me!” and “In a Single http
5.6K views · 33 likes · 9 reposts · 0 replies Open on X →
Twenty five years later, we remember the lives lost on September 11, 2001, the families who continue to carry that loss, and all who responded with courage and compassion. May remembrance move us beyond grief toward the work of healing humanity, rejecting hate, protecting human
15K views · 1.2K likes · 373 reposts · 8 replies Open on X →
In three days, we will gather on Sweet Auburn Avenue for a free celebration of culture, joy, and community. I hope you will join us at The King Center this Saturday from 11 a.m. to 5 p.m. ET. #BCIE2026 #TheKingCenter #BelovedCommunity https://t.co/pOfbqAjluI
4.6K views · 40 likes · 15 reposts · 0 replies Open on X →
Children do not start wars. They should not have to surrender their education because adults do. A classroom should never become a battlefield. A teacher should not have to risk their life to teach. A child should not have to risk theirs to learn. Protecting education during h
12.9K views · 547 likes · 114 reposts · 6 replies Open on X →
@BerniceKing No. Islam does not belong in USA 37 views · 1 likes · 0 reposts · 1 replies Open on X →
@BerniceKing 💯 53 views · 1 likes · 0 reposts · 0 replies Open on X →
@BerniceKing All. Of. This. 💯 55 views · 2 likes · 0 reposts · 0 replies Open on X →
Political campaigns should give people reasons to support their candidates, not reasons to fear their neighbors. People of every faith and people of no faith should be able to participate fully in our democracy without an entire community being treated as suspicious because of h
15K views · 815 likes · 242 reposts · 9 replies Open on X →
As conflict continues to escalate, civilians are once again paying the price. Enough. More bombs will not create lasting peace. More retaliation will not make people safer. Leaders must have the courage to choose diplomacy, deescalation, and dialogue before more lives are lost.
8.1K views · 218 likes · 78 reposts · 8 replies Open on X →
@BerniceKing https://t.co/thHYqyR9LU
875 views · 31 likes · 4 reposts · 1 replies Open on X →
@BerniceKing I thank God for sending your father to us and using him like he did. Peace and blessings to your entire family for their faithfulness and sacrifice. 🙏🏾 2.6K views · 43 likes · 4 reposts · 2 replies Open on X →
@BerniceKing Happy Birthday MLK! Thank you. 2.3K views · 33 likes · 0 reposts · 1 replies Open on X →
Happy birthday, Daddy. Thank you for being a bold purveyor of true peace. Thank you for living with purpose and for radically lifting the power of love. Thank you for believing that we can defeat injustice without destroying each other. Thank you for your courage and strategic, h
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377.2K views · 25.7K likes · 5.3K reposts · 371 replies Open on X →

Against accounts of the same size

23 posts from the last 90 days, next to the 100K–1M follower range. ordinary reach for its size, stronger reaction than most.

Median views8 716this account5 983median for 100K–1M
Reach, %1.22%this account1.49%median for 100K–1M
Engagement, %3.76%this account0.93%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post8 7165 9831.46×
Reach (views ÷ followers)1.22%1.49%0.82×
Engagement rate3.76%0.93%4.05×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

22.9K11 Sep
7.9K12 Sep
24.1K13 Sep
12.4K
6K14 Sep
15.3K
100.4K15 Sep
15.6K
8.7K16 Sep
7.1K
9.7K17 Sep
6.6K
15K18 Sep
4.6K

Last 14 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

6.50%11 Sep
1.21%12 Sep
9.26%13 Sep
6.00%
1.03%14 Sep
3.12%
11.59%15 Sep
9.02%
3.28%16 Sep
2.74%
4.28%17 Sep
1.82%
4.81%18 Sep
1.39%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 0.93%.

What the audience does

Likes76.3%43 232 in total
Reposts19.6%11 112 in total
Replies1.1%624 in total
Quotes0.6%326 in total
Bookmarks2.4%1 374 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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