Boyan Slat ✓

@BoyanSlat · joined 12 May 2010

Studied aerospace engineering, becomes a cleaner. Founder/CEO @TheOceanCleanup

198 678Followers

214Following

5 247Posts total

1.8MViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 100K–1M follower range. shown far beyond its own audience, and the audience reacts.

Median views36 850this account21 891median for 100K–1M

Reach, %18.55%this account6.81%median for 100K–1M

Engagement, %2.84%this account1.14%median for 100K–1M

Metric	This account	Median for 100K–1M	Ratio
Median views per post	36 850	21 891	1.68×
Reach (views ÷ followers)	18.55%	6.81%	2.72×
Engagement rate	2.84%	1.14%	2.49×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

285.8K12 Jun

15.8K28 Aug

22.3K1 Sep

1.4M

44.6K

36.9K2 Sep

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.10%12 Jun

4.12%28 Aug

4.10%1 Sep

0.47%

2.80%

2.84%2 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.14%.

What the audience does

Likes67.1%11 521 in total

Reposts8.2%1 408 in total

Replies2.5%427 in total

Quotes1.9%325 in total

Bookmarks20.4%3 501 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Good article on the merits of landfills over recycling. The most important thing is to collect the waste and prevent it from flowing into the environment; whether you then put it in a sanitary landfill vs incinerate it in a controlled environment vs recycle it doesn’t really 36.9K views · 933 likes · 89 reposts · 22 replies 02 Sep 2026 There are two kinds of nonprofits: those that should exist forever (e.g. museums, universities) and those that should exist for as little time as possible (those that exist to solve a problem). 44.6K views · 1.1K likes · 73 reposts · 23 replies 01 Sep 2026 Throwing rubbish in a landfill is (usually) better for the environment than recycling it. With few exceptions, recycling ends up emitting more CO2 and costing more money, while landfills are cheap and secure. - Recycling mid-tier plastics (like plastic bottles or butter tubs) 1.4M views · 5.4K likes · 782 reposts · 264 replies 01 Sep 2026 One big advantage of solving problems through technology is that you don't need 8.3 billion people to change their actions. Just a very tiny portion of the population can solve a global problem. The quality of a solution can be judged by how few people it requires to succeed. 22.3K views · 821 likes · 72 reposts · 19 replies 01 Sep 2026 Using long range drones to hunt for plastic hotspots in the Great Pacific Garbage Patch https://t.co/cgmMTWPlHa 15.8K views · 611 likes · 33 reposts · 7 replies 28 Aug 2026 Excited to announce that @TheOceanCleanup is massively scaling up Interceptor projects in the coming years! ✅30 Cities. ✅Stopping up to 1/3rd of all plastic pollution flowing out of rivers globally. ✅All by 2030. https://t.co/I8BMqFokyg 285.8K views · 2.6K likes · 359 reposts · 92 replies 12 Jun 2025