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Brian Sozzi

@BrianSozzi · New York, USA · joined 12 Jan 2010

Executive Editor @YahooFinance. Host of the 'Power Players' podcast. Prior Life: Exec. Editor @TheStreet + Stock Analyst. No stopping. No excuses. 💪

42 706Followers
5 233Following
106 676Posts total
51.2KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. ordinary reach for its size, weaker reaction than most.

Median views1 250this account1 089median for 10K–100K
Reach, %2.93%this account3.50%median for 10K–100K
Engagement, %0.40%this account2.00%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 2501 0891.15×
Reach (views ÷ followers)2.93%3.50%0.84×
Engagement rate0.40%2.00%0.20×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

40.9K7 May
494
601
2028 May
1.6K3 Sep
1.2K4 Sep
1.2K
5K
24

Last 9 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.92%7 May
1.42%
5.49%
2.97%8 May
0.50%3 Sep
0.40%4 Sep
0.60%
0.24%
0.00%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 2.00%.

What the audience does

Likes67.6%347 in total
Reposts13.8%71 in total
Replies3.5%18 in total
Quotes3.3%17 in total
Bookmarks11.7%60 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

@BrianSozzi Of course, instead of being a cuck for the left, one you might actually want to investigate the fact that the Federal reserve is no longer the petcock to control inflation that it wasn't another age, but I realize that's a lot to ask from people who don't have a singl 24 views · 0 likes · 0 reposts · 0 replies 04 Sep 2026 · Open on X →
🚀And here’s your quick eight word summary of today’s much better than expected August jobs report, chock full of 55,000 extra jobs added in June and July than previously reported: Expect an interest rate hike in two weeks. The new opaque Federal Reserve led by the TV polished 5K views · 9 likes · 2 reposts · 1 replies 04 Sep 2026 · Open on X →
And the verdict after this better than expected August jobs report and upward revisions: https://t.co/mWwxJQjI5z 1.2K views · 6 likes · 1 reposts · 0 replies 04 Sep 2026 · Open on X →
About the dumb decision Lululemon made in April that has ruined its entire year... ➡️ https://t.co/bnlNKGg7pt https://t.co/ICNV2RwXET 1.2K views · 5 likes · 0 reposts · 0 replies 04 Sep 2026 · Open on X →
Of course Lululemon slashed guidance this afternoon! They hire a new CEO in April with a start date of September 8 (bizarre and not the norm). 👎The assortments have been awful for over a year. 👎Discounts have piled up. 👎20 somethings are spending $120 on an Alo t-shirt. htt 1.6K views · 6 likes · 0 reposts · 2 replies 03 Sep 2026 · Open on X →
@BrianSozzi @Reese10Angel They priced them well and those Reese AR1 shoes are really comfortable. 202 views · 6 likes · 0 reposts · 0 replies 08 May 2026 · Open on X →
@BrianSozzi @Reese10Angel The Face of the league and the The Face of Reebok 👑 https://t.co/PdLLzNotsv 601 views · 30 likes · 3 reposts · 0 replies 07 May 2026 · Open on X →
@BrianSozzi @Reese10Angel 🥰🥰💕💕 494 views · 7 likes · 0 reposts · 0 replies 07 May 2026 · Open on X →
While Nike’s stock sinks amid several quarters of disappointment, Reebok appears to be undergoing a revival of sorts. “We do a wonderful job of content. We’re very careful of the players we select. One of our first selections was [WNBA star] @Reese10Angel … Her shoe has just htt 40.9K views · 278 likes · 65 reposts · 15 replies 07 May 2026 · Open on X →

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