Clay Collins ✓

@ClayCollins · Newsletter · joined 02 Apr 2008

Building/investing in private. Former cofounder Leadpages & Nomics. Author: The Interactive Offer. Join my newsletter via link in bio.

29 026Followers

8 331Following

12 980Posts total

9.4KViews on collected posts

Latest posts

Clay Collins ✓@ClayCollins14 Sep

Before Leadpages, I created 20+ courses in 10 years. Twenty. Every time one worked, I got bored and started the next one. New name, new launch, new audience to convince from scratch. I was exhausted, my customers were confused, and each product got a fraction of my attention. 879 views · 14 likes · 0 reposts · 5 replies Open on X →

Clay Collins ✓@ClayCollins14 Sep

Without fail, I lose fat and gain muscle when I eat one ribeye steak per day. 918 views · 7 likes · 0 reposts · 0 replies Open on X →

Clay Collins ✓@ClayCollins13 Sep

@ClayCollins man, I kinda don't want a robot that would let this be an obstacle though 42 views · 2 likes · 0 reposts · 1 replies Open on X →

Clay Collins ✓@ClayCollins13 Sep

@ClayCollins "it sharpens knives, while you sleep!" 170 views · 2 likes · 0 reposts · 2 replies Open on X →

Clay Collins ✓@ClayCollins13 Sep

@ClayCollins Don’t forget all those people who bought domains on your staked TLD. 413 views · 11 likes · 0 reposts · 1 replies Open on X →

Clay Collins ✓@ClayCollins13 Sep

Billion dollar idea: a steel safe for locking up your household robot while your family sleeps. I want a robot. I just don't want it on the loose while I'm sleeping. https://t.co/HyWa5pZD1C

2.3K views · 25 likes · 3 reposts · 12 replies Open on X →

Clay Collins ✓@ClayCollins11 Sep

It’s Friday. Talk with at least one customer today in real time. 755 views · 3 likes · 0 reposts · 0 replies Open on X →

Clay Collins ✓@ClayCollins30 Jul

@ClayCollins Signed up! Thanks Clay! 44 views · 1 likes · 0 reposts · 0 replies Open on X →

Clay Collins ✓@ClayCollins30 Jul

@ClayCollins In! 👏👏👏 35 views · 1 likes · 0 reposts · 0 replies Open on X →

Clay Collins ✓@ClayCollins27 Jul

No self-respecting marketer is without an email list. Somehow I went about a decade without a personal one. That's fixed. I'm writing again, and the announcements list is where things land first. Join me if you're so inclined: https://t.co/LqYjCWMiCp 3.9K views · 19 likes · 1 reposts · 2 replies Open on X →

Against accounts of the same size

10 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers, but engages them much harder.

Median views584this account924median for 10K–100K

Reach, %2.01%this account3.62%median for 10K–100K

Engagement, %2.22%this account1.52%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	584	924	0.63×
Reach (views ÷ followers)	2.01%	3.62%	0.56×
Engagement rate	2.22%	1.52%	1.46×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

3.9K27 Jul

3530 Jul

75511 Sep

2.3K13 Sep

413

170

91814 Sep

879

Last 10 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.57%27 Jul

2.86%30 Jul

2.27%

0.40%11 Sep

1.76%13 Sep

2.91%

2.35%

7.14%

0.76%14 Sep

2.16%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes74.6%85 in total

Reposts3.5%4 in total

Replies20.2%23 in total

Bookmarks1.8%2 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Against accounts of the same size

Growth & engagement

Views per post

Engagement rate per post

What the audience does

Similar accounts