Cyrus SEO ✓

@CyrusShepard · USA · joined 22 Nov 2010

Founder @ZyppySEO Ξ Subscribe at https://t.co/AeJMVsXFKZ Ξ Follow for Tweets about SEO, AI, Brand Marketing, Google Ranking Signals, Higher Traffic

129 596Followers

282Following

31 976Posts total

78.3KViews on collected posts

Latest posts

Cyrus SEO ✓@CyrusShepard10 Sep

Totally wild what's going on when you search Google in the EU Much of Google's walled garden (keeping you inside Google's ecosystem) is replaced with "Aggregator Units", "Supplier Units" and more Can't imagine trying to keep up with SEO best practices in this environment 7.5K views · 22 likes · 1 reposts · 5 replies Open on X →

Cyrus SEO ✓@CyrusShepard10 Sep

@CyrusShepard 17.5% for technical SEO reads low to me, though I don't think the experts are wrong. Crawl and index aren't dials you turn up. They're pass/fail. Fail them and everything else on that list is worth zero, and that doesn't show up well as a percentage. 75 views · 3 likes · 0 reposts · 2 replies Open on X →

Cyrus SEO ✓@CyrusShepard9 Sep

2026 Google Ranking Factors Expert Survey https://t.co/Nm9VX7gJn2 https://t.co/mN94uy8jg0

9K views · 26 likes · 2 reposts · 1 replies Open on X →

Cyrus SEO ✓@CyrusShepard9 Sep

New: 2026 Google Ranking Factors Expert Survey We surveyed 131 top SEO practitioners to score which factors most affect Google's organic search rankings. The experts contributed over 13,000 data points across 9 MAJOR AREAS: 1. Relevance 2. Backlinks 3. Content Quality 4. http

39.2K views · 347 likes · 74 reposts · 27 replies Open on X →

Cyrus SEO ✓@CyrusShepard7 Sep

How do you handle AI Citations and future-proof your content in the age of AI? This is exactly what I talked about with longtime friend and SEO Jason Dodge on his very excellent <theredirect/> Podcast (great name for an SEO pod!) Here's what we discussed 1) Google Zero: A http

3.4K views · 25 likes · 3 reposts · 6 replies Open on X →

Cyrus SEO ✓@CyrusShepard5 Sep

Here's exactly what happens to your AI impressions when you completely remove a website from appearing in Google's generative AI features It's damn near instant, too https://t.co/PHHAP2l6PF

7.7K views · 88 likes · 7 reposts · 14 replies Open on X →

Cyrus SEO ✓@CyrusShepard25 Jun

How are companies optimizing for AI fan-out queries? Some marketers do a variation of this process: 1) Use a keyword you already rank for 2) Find common fan-out queries 3) Determine the most important fan-out topics 4) Optimize your page—or create new pages—for the fan-out https

11.4K views · 136 likes · 27 reposts · 28 replies Open on X →

Against accounts of the same size

7 posts from the last 90 days, next to the 100K–1M follower range. shown to more people than peers of the same size.

Median views7 748this account5 050median for 100K–1M

Reach, %5.98%this account1.82%median for 100K–1M

Engagement, %1.14%this account1.26%median for 100K–1M

Metric	This account	Median for 100K–1M	Ratio
Median views per post	7 748	5 050	1.53×
Reach (views ÷ followers)	5.98%	1.82%	3.28×
Engagement rate	1.14%	1.26%	0.91×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

11.4K25 Jun

7.7K5 Sep

3.4K7 Sep

39.2K9 Sep

7510 Sep

7.5K

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.68%25 Jun

1.41%5 Sep

0.99%7 Sep

1.14%9 Sep

0.32%

6.67%10 Sep

0.37%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.26%.

What the audience does

Likes45.8%647 in total

Reposts8.1%114 in total

Replies5.9%83 in total

Bookmarks40.2%568 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.