ETS

@ETSInsights · Princeton, New Jersey · joined 19 Sep 2014

Advancing the science of measurement to power human progress.

14 713Followers

452Following

10 213Posts total

3.2KViews on collected posts

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. ordinary reach for its size, weaker reaction than most.

Median views542this account964median for 10K–100K

Reach, %3.68%this account3.25%median for 10K–100K

Engagement, %1.27%this account2.01%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	542	964	0.56×
Reach (views ÷ followers)	3.68%	3.25%	1.13×
Engagement rate	1.27%	2.01%	0.63×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

38213 Jul

54217 Jul

63122 Jul

71911 Aug

88017 Aug

3729 Aug

3830 Aug

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.05%13 Jul

0.92%17 Jul

1.27%22 Jul

0.56%11 Aug

1.36%17 Aug

24.32%29 Aug

21.05%30 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 2.01%.

What the audience does

Likes68.0%34 in total

Reposts8.0%4 in total

Replies24.0%12 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

Followers by day

4 Sep

Daily snapshots since 04 Sep 2026; the dashed line is the starting count.

Latest posts

@ETSInsights Banning Iranians from English test is a #discrimination based on nationality. This has nothing to do with Islamic Regime. It is about taking away education from a group of people based on their nationality. Stop this! #Iran_Education #Sanction 38 views · 7 likes · 0 reposts · 1 replies 30 Aug 2026 · Open on X →

@ETSInsights Testing should be about merit, not nationality. Banning Iranian students from TOEFL exams is not fair. Don't punish students for their government's politics. 37 views · 8 likes · 0 reposts · 1 replies 29 Aug 2026 · Open on X →

US workers know they need to adapt. But are the systems around them keeping up? 78% say job security now depends on adaptation. The opportunity? Make learning easier to navigate & more connected to opportunity. https://t.co/ceLIU32nHn 880 views · 5 likes · 0 reposts · 7 replies 17 Aug 2026 · Open on X →

Do you struggle to find time to learn new skills? You’re not alone: 63% of US workers are unable to balance upskilling and maintaining their current workload, according to the 2026 ETS Human Progress Report 50 States Edition. Learn more: https://t.co/DJfLNfBqoe 719 views · 2 likes · 0 reposts · 2 replies 11 Aug 2026 · Open on X →

The 2026 ETS Human Progress Report 50 States Edition explores a growing challenge called adaptability paralysis: the point where people recognize the need to evolve, but uncertainty about what's next makes it difficult to know where to begin. Read more ➡️ https://t.co/S5i78eXrzX 631 views · 5 likes · 2 reposts · 1 replies 22 Jul 2026 · Open on X →

Research creates impact when it informs action. We're proud to see @ETSresearch launch the Center for Policy Research, a new initiative that will help bring research closer to the people shaping education policy & practice. Learn more ➡️ https://t.co/sCHa9jZg5U https://t.co 542 views · 4 likes · 1 reposts · 0 replies 17 Jul 2026 · Open on X →

What does the 2026 ETS Human Progress Report 50 States Edition reveal about the state of work in America? 💡 Building a more resilient workforce requires more than access to learning opportunities in order to navigate today's workforce. Learn more ➡️ https://t.co/Ok0U1nteMD http 382 views · 3 likes · 1 reposts · 0 replies 13 Jul 2026 · Open on X →