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Ed Ludlow

@EdLudlow · San Francisco, CA · joined 24 Jun 2011

Bloomberg Tech Anchor @technology on @bloombergtv. News.

35 027Followers
7 225Following
48 299Posts total
126.3KViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views2 766this account3 383median for 10K–100K
Reach, %7.90%this account10.96%median for 10K–100K
Engagement, %0.56%this account1.40%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post2 7663 3830.82×
Reach (views ÷ followers)7.90%10.96%0.72×
Engagement rate0.56%1.40%0.40×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

112.5K15 Jun
3.5K1 Sep
2K2 Sep
2K
4.5K3 Sep
1.8K

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.13%15 Jun
0.37%1 Sep
0.35%2 Sep
0.75%
2.35%3 Sep
2.02%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.40%.

What the audience does

Likes79.9%266 in total
Reposts3.6%12 in total
Replies11.4%38 in total
Quotes1.5%5 in total
Bookmarks3.6%12 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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