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Ellen Milligan

@EllenAMilligan

Political Correspondent for @business covering defence + foreign policy. Email: emilligan11@bloomberg.net

4 678Followers
1 719Following
3 312Posts total
25KViews on collected posts

Against accounts of the same size

4 posts from the last 90 days, next to the under 10K follower range. reaches fewer people than peers, but engages them much harder.

Median views530this account2 036median for under 10K
Reach, %11.33%this account148.70%median for under 10K
Engagement, %3.88%this account1.61%median for under 10K
MetricThis accountMedian for under 10KRatio
Median views per post5302 0360.26×
Reach (views ÷ followers)11.33%148.70%0.08×
Engagement rate3.88%1.61%2.41×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

23.6K28 Aug
344
716
327

Last 4 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.62%28 Aug
3.78%
4.75%
3.98%

Reactions — likes, reposts, replies and quotes — divided by views. Median for under 10K accounts is 1.61%.

What the audience does

Likes52.8%115 in total
Reposts22.9%50 in total
Replies9.2%20 in total
Quotes10.1%22 in total
Bookmarks5.0%11 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

@EllenAMilligan Silly little man. He really is a quasi PM and he has formed the first oligarchical government so he alone can control everything. This needs highlighting by every media outlet to let everyone know what we now have. 327 views · 12 likes · 1 reposts · 0 replies 28 Aug 2026 · Open on X →
@EllenAMilligan Once again, the urges of populism take a front seat, while the bare minimum of required competence is 'shelved'. Populism doesn't work when confronted by the realities of climate breakdown, pandemic, hybrid war or austerity. Freddo Burnham's populism is no exce 716 views · 27 likes · 5 reposts · 2 replies 28 Aug 2026 · Open on X →
@EllenAMilligan So it's all about him and his optics. 344 views · 12 likes · 1 reposts · 0 replies 28 Aug 2026 · Open on X →
Scoop: Andy Burnham delayed a nationwide campaign urging the public to better prepare for emergencies over concerns it would be seen as an overly pessimistic start to his premiership https://t.co/Z2htoco5lv 23.6K views · 64 likes · 43 reposts · 18 replies 28 Aug 2026 · Open on X →

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