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The Kraft Heinz Company

@KraftHeinzCo · Chicago, IL · joined 16 Feb 2010

News & information from #HereAtKraftHeinz

21 741Followers
52Following
2 944Posts total
1MViews on collected posts

Latest posts

@KraftHeinzCo @WeAreKerry Hey @KraftHeinzCo: Any comment on TX AG Ken Paxton’s massive investigation into Primal Kitchen for deceiving consumers by using cheap seed oil instead of pure avocado oil? 😬 That’s what the UC Davis stated. And they clearly allowed for a 10% margin of 1K views · 8 likes · 4 reposts · 0 replies Open on X →
@KraftHeinzCo . 11 views · 2 likes · 1 reposts · 0 replies Open on X →
The popular brand Primal Kitchen was bought by Kraft Heinz, and now 90%+ of their avocado oil products are fraud UC Davis did testing and found that 93% of chips and 100% of dressings all came back as having no avocado oil, even though they were labeled as having avocado oil htt
2:04
1M views · 9.9K likes · 3.5K reposts · 517 replies Open on X →
@KraftHeinzCo Well you ruined Jello by betraying its base users, those who used the products for traditional recipes but can no longer due to products you cancelled. So lets see how much more you can screw up by screwing over you loyal base. Every product you discontinue you lose 28 views · 2 likes · 0 reposts · 0 replies Open on X →
@KraftHeinzCo You literally just ruined KD for me. The soft and light noodles are now dense, chewy and undercooked but the same weight for much less! Like, 1/2 a bowl less! At the same time as a price increase! Well, I’m going store brand and leaving KD after 20 years. Hope you g 170 views · 3 likes · 1 reposts · 1 replies Open on X →
@KraftHeinzCo @WeAreKerry What's up with your Maxwell house coffee? It is awful. I tried it again, after a month and it still tastes, awful. Such a disgrace 1K views · 8 likes · 0 reposts · 1 replies Open on X →
@KraftHeinzCo @WeAreKerry Your "focus on consumers" means you are keeping your prices high (even though your costs are decreasing), which is what you told your shareholders!!! That is NOT the right way to "focus on consumers" @KraftHeinzCo. I will not buy your products because y 281 views · 6 likes · 0 reposts · 2 replies Open on X →
As part of our ongoing transformation, today we announced an agreement to sell our B2B powdered cheese business to @WeAreKerry. It’s all part of our drive to prioritize our investments, optimize our product portfolio, and focus even MORE on consumers. https://t.co/WLcjeojM71 0 views · 95 likes · 31 reposts · 158 replies Open on X →
Today we announced our Q2 2022 business results. Our teams #HereAtKraftHeinz delivered strong results by anticipating & adapting to changing market conditions. As the year continues, we're confident we can continue meeting the needs of our consumers. https://t.co/xJO7T9bY2h http
1:08
0 views · 76 likes · 29 reposts · 52 replies Open on X →
Congratulations to our own Global Chief Information Officer, Corrado Azzarita, for being named to @Forbes 2022 CIO Next List! Read the full article to learn more about the impact Corrado has had on our growth journey #HereAtKraftHeinz https://t.co/yhcsZKSorp https://t.co/bCUhVLz
0 views · 44 likes · 9 reposts · 67 replies Open on X →
Could the ketchup bottle of tomorrow be made of paper? Together with Pulpex, we’re working to find out. https://t.co/2ezAqSECFb https://t.co/IHcsseMROv
0:28
0 views · 54 likes · 17 reposts · 27 replies Open on X →
Today we announced our Q1 2022 business results, and recapped our strong start to the year. Read the full earnings release here: https://t.co/PqGmiWbTsP #HereAtKraftHeinz https://t.co/VGjjS2ufBf
1:12
0 views · 19 likes · 3 reposts · 11 replies Open on X →

Against accounts of the same size

3 posts from the last 90 days, next to the 10K–100K follower range. shown to more people than peers of the same size.

Median views1 037this account924median for 10K–100K
Reach, %4.77%this account3.62%median for 10K–100K
Engagement, %1.38%this account1.52%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 0379241.12×
Reach (views ÷ followers)4.77%3.62%1.32×
Engagement rate1.38%1.52%0.91×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

28117 Dec
1K2 Feb
17017 Feb
2826 May
1M14 Aug
11
1K8 Sep

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

2.85%17 Dec
0.88%2 Feb
2.94%17 Feb
7.14%26 May
1.38%14 Aug
27.27%
1.16%8 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes71.3%9 917 in total
Reposts24.9%3 469 in total
Replies3.7%521 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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