Lloyds

@LloydsBank · joined 25 May 2010

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139 470Followers

14 006Following

385 327Posts total

254.5KViews on collected posts

Against accounts of the same size

1 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.

Median views18 657this account12 273median for 100K–1M

Reach, %13.38%this account3.89%median for 100K–1M

Engagement, %0.67%this account1.25%median for 100K–1M

Metric	This account	Median for 100K–1M	Ratio
Median views per post	18 657	12 273	1.52×
Reach (views ÷ followers)	13.38%	3.89%	3.44×
Engagement rate	0.67%	1.25%	0.54×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

50.2K23 Jan

63.3K16 Mar

81.7K3 Jun

40.6K

18.7K18 Aug

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.20%23 Jan

0.15%16 Mar

0.71%3 Jun

0.51%

0.67%18 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.25%.

What the audience does

Likes30.7%353 in total

Reposts2.6%30 in total

Replies59.0%678 in total

Quotes3.8%44 in total

Bookmarks3.9%45 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

We're aware some customers are having issues with our app and online banking. We're sorry about this and are working hard to fix it. We’ll let you know as soon as it’s back to normal. 18.7K views · 34 likes · 3 reposts · 85 replies 18 Aug 2026 We're sorry the app and online banking have been down. They're now up and running. Thanks for bearing with us. 40.6K views · 59 likes · 2 reposts · 143 replies 03 Jun 2026 We’re aware some customers are having issues with our app and online banking. We’re really sorry about this. We’re working hard to fix it and will let you know as soon as we’re back to normal. 81.7K views · 195 likes · 16 reposts · 337 replies 03 Jun 2026 On 12 March, a limited number of customers using our app may have briefly seen transactions that weren't theirs due to an internal IT change. We’re very sorry this happened. No action is needed and there was no account security issue. 1/2 63.3K views · 30 likes · 7 reposts · 53 replies 16 Mar 2026 We're sorry for the problems logging into our app and online banking earlier today. Things are now back to normal. Thanks for bearing with us. 50.2K views · 35 likes · 2 reposts · 60 replies 23 Jan 2026