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Lon Harris

@Lons · Los Angeles, CA · joined 02 Jun 2007

Editorial director for @LAUNCH and @TWiStartups. STILL calling it Twitter!

19 870Followers
1 362Following
163 790Posts total
1.3MViews on collected posts

Against accounts of the same size

8 posts from the last 90 days, next to the 10K–100K follower range. shown to more people than peers of the same size.

Median views5 801this account2 751median for 10K–100K
Reach, %29.19%this account9.00%median for 10K–100K
Engagement, %1.67%this account1.65%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post5 8012 7512.11×
Reach (views ÷ followers)29.19%9.00%3.24×
Engagement rate1.67%1.65%1.02×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

805.1K31 Aug
685
1.1K1 Sep
1.9K
363.7K2 Sep
9.7K3 Sep
961
127.9K

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.24%31 Aug
1.31%
0.63%1 Sep
4.07%
2.03%2 Sep
0.76%3 Sep
3.12%
4.84%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.65%.

What the audience does

Likes88.2%13 977 in total
Reposts7.3%1 157 in total
Replies1.6%253 in total
Quotes1.9%300 in total
Bookmarks1.1%168 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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