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MCU - The Direct ✓

@MCU_Direct · joined 29 Mar 2017

The best source for Marvel Cinematic Universe news and quality content! The MCU home of @TheDirect

1 734 320Followers
127Following
25 000Posts total
1.7MViews on collected posts

Latest posts

AVENGERS: ENDGAME ENCORE's post-credits scene indicates that [SPOILERS] will return in DOOMSDAY, but it might actually be setting up SECRET WARS. Our breakdown: https://t.co/V7ElP37bzg https://t.co/YsowIpADpc
45K views · 775 likes · 58 reposts · 10 replies Open on X →
AVENGERS: ENDGAME ENCORE's third post-credits scene reveals [SPOILERS]' new title in AVENGERS: DOOMSDAY. Our breakdown: https://t.co/kkaNcF8T0P https://t.co/rrnCUxTWkn
63.4K views · 1.6K likes · 69 reposts · 6 replies Open on X →
DAREDEVIL: BORN AGAIN is ending with Season 3, but Marvel Studios should ensure that 5 characters remain part of the #MCU's future, including: - Daredevil - Bullseye - Jessica Jones https://t.co/dUX3n1Ar4X
150.8K views · 6.4K likes · 337 reposts · 55 replies Open on X →
Vincent D’Onofrio has released a statement about DAREDEVIL: BORN AGAIN ending with Season 3: "We so enjoyed bringing Daredevil: Born Again to you all. You stuck with us and I like to think we stuck with you. We have the final Season, Season 3 heading your way next year with some
85.6K views · 3.2K likes · 187 reposts · 8 replies Open on X →
AVENGERS: ENDGAME ENCORE is projected to earn between $25 million and $28 million during its domestic opening weekend. (via @Variety) https://t.co/NZIa1zVEXM
51.8K views · 1.7K likes · 100 reposts · 8 replies Open on X →
Deborah Ann Woll has reacted to the news that DAREDEVIL: BORN AGAIN will end with Season 3: "Enjoy the last season, guys! We worked really hard on it. Grateful for you." https://t.co/RKp0yjj81Y
45K views · 2.9K likes · 131 reposts · 4 replies Open on X →
Mahershala Ali on Kevin Feige saying he feels like a 'gigantic loser and failure' over BLADE not happening: "I agree with him one hundred percent, he should feel that way." (via @GQMagazine) https://t.co/FGOxNLROAn
63.8K views · 2.3K likes · 135 reposts · 37 replies Open on X →
Sony Pictures is reportedly 'very eager' for Destin Daniel Cretton to return to direct SPIDER-MAN 5. He recently signed a 3-year deal with the studio. (via @THR) https://t.co/iFRjbiyHDk
47.1K views · 1.8K likes · 97 reposts · 11 replies Open on X →
RUMOR: 'AVENGERS: ENDGAME ENCORE' will reportedly feature a new scene between Hulk and Doctor Doom from AVENGERS: DOOMSDAY. https://t.co/y2SvbQPpDc
62.1K views · 3.6K likes · 174 reposts · 13 replies Open on X →
A new VISIONQUEST clip indicates that E.D.I.T.H. was unaffected by Spider-Man's memory spell: "My first boss was a junior in high school." https://t.co/yBhsRGAfdZ
314.1K views · 17.5K likes · 529 reposts · 38 replies Open on X →
VISIONQUEST showrunner Terry Matalas has confirmed that Vision "backed [Ultron] up" in AVENGERS: AGE OF ULTRON: "He always felt that he didn't really want to kill Ultron. Ultron was such a threat to humanity and he was so lost, but at the last moment, we'll find out that Vision
22.7K views · 631 likes · 43 reposts · 5 replies Open on X →
#MarvelStudios has reportedly greenlit a spy thriller referred to as ZODIAC. Three to five live-action #MCU shows are in development. (via @THR) https://t.co/g4OZA2agIA
71.9K views · 2K likes · 126 reposts · 24 replies Open on X →
BREAKING: 'DAREDEVIL: BORN AGAIN' Season 3 will reportedly be its final season. (via @THR) https://t.co/8WwVELVLcC
28.6K views · 517 likes · 57 reposts · 25 replies Open on X →
Chloe Bennet says she would "totally" return as Daisy Johnson, aka Quake, in the #MCU: "I would love to play her with the growth that I've had since I've had a break from the role." https://t.co/pjuoPOOGBn
35.4K views · 1.4K likes · 104 reposts · 8 replies Open on X →
Marvel has announced a new tie-in comic for YOUR FRIENDLY NEIGHBORHOOD SPIDER-MAN Season 2. The four-issue story will bridge the gap between seasons, featuring Daredevil and classic villains. (via @AIPTcomics) https://t.co/twPRFmRDfn
30.4K views · 548 likes · 83 reposts · 6 replies Open on X →
#MarvelStudios reportedly stopped any details about the VISIONQUEST concept art of a mysterious flaming character from being shared during a set visit. https://t.co/AVmkzVusBv
59K views · 2.2K likes · 84 reposts · 12 replies Open on X →
Terry Matalas says that EDITH, FRIDAY, JARVIS, Dum-E, and U make up the "AI Avengers" in VISIONQUEST. https://t.co/C5PjubaqyO
60.2K views · 2.5K likes · 95 reposts · 9 replies Open on X →
VISIONQUEST has received 3 official new character posters for Vision, Ultron, and Tommy: https://t.co/2VTuXuQYZ9
59.4K views · 1.3K likes · 87 reposts · 9 replies Open on X →
Marvel's WOLVERINE features 11 references to Insomniac's SPIDER-MAN games, including: - Silver Sable International - Fisk Industries - J. Jonah Jameson - Roxxon Power https://t.co/lys59yA0gJ
72.8K views · 1.3K likes · 85 reposts · 7 replies Open on X →
New AVENGERS: DOOMSDAY merch refers to Yelena by name, despite SPIDER-MAN: BRAND NEW DAY confirming her codename as the new Black Widow. https://t.co/jgnoOdZT4o
117K views · 3.7K likes · 125 reposts · 22 replies Open on X →
WARNING - SPOILERS IN LINK: Marvel's WOLVERINE confirms the fate of 14 main Mutants in the Insomniac universe... Full list: https://t.co/qjFDhpVOT8 https://t.co/FdghbhLfvO
66.1K views · 1.1K likes · 61 reposts · 6 replies Open on X →
Lucasfilm has released a congratulatory poster to celebrate SPIDER-MAN: BRAND NEW DAY surpassing THE FORCE AWAKENS as the highest-grossing domestic movie of all time. https://t.co/qeibhyqeZe
53.7K views · 1.1K likes · 50 reposts · 7 replies Open on X →
SPIDER-MAN: BRAND NEW DAY has officially become the highest-grossing movie of all time at the domestic box office. https://t.co/BVMw8fXFwG
26.1K views · 854 likes · 67 reposts · 4 replies Open on X →
@MCU_Direct https://t.co/Xp4wncNCoc
GIF
1K views · 29 likes · 1 reposts · 0 replies Open on X →
Jane showed off an impressive physique just as AVENGERS: SECRET WARS prepares to start filming, despite having no publicly announced projects lined up. Check out the new photo here: https://t.co/y9e28svSYM 8.8K views · 44 likes · 5 reposts · 0 replies Open on X →
2004's THE PUNISHER star Thomas Jane has shared a new photo, sparking speculation about his potential return in AVENGERS: SECRET WARS. https://t.co/c2FTwNp1bN
64.1K views · 2.4K likes · 141 reposts · 20 replies Open on X →

Against accounts of the same size

26 posts from the last 90 days, next to the 1M–10M follower range. shown far beyond its own audience, and the audience reacts.

Median views59 195this account14 648median for 1M–10M
Reach, %3.41%this account0.74%median for 1M–10M
Engagement, %3.33%this account0.70%median for 1M–10M
MetricThis accountMedian for 1M–10MRatio
Median views per post59 19514 6484.04×
Reach (views ÷ followers)3.41%0.74%4.61×
Engagement rate3.33%0.70%4.78×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

35.4K21 Sep
28.6K
71.9K
22.7K
314.1K22 Sep
62.1K
47.1K
63.8K
45K
51.8K23 Sep
85.6K
150.8K
63.4K
45K

Last 14 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

4.47%21 Sep
2.21%
3.03%
3.00%
5.77%22 Sep
6.09%
3.97%
3.98%
6.75%
3.40%23 Sep
3.95%
4.61%
2.58%
1.87%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 1M–10M accounts is 0.70%.

What the audience does

Likes89.9%63 306 in total
Reposts4.3%3 031 in total
Replies0.5%354 in total
Quotes0.5%373 in total
Bookmarks4.8%3 382 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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