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Marcus Weisgerber

@MarcusReports · Washington, DC · joined 20 Jan 2011

National Security Reporter at The Wall Street Journal. Dad, Husband, Golden Retriever enthusiast, #AvGeek, New Yorker. RT ≠ Endorsement

34 149Followers
2 245Following
13 602Posts total
120.1KViews on collected posts

Against accounts of the same size

4 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views10 068this account2 896median for 10K–100K
Reach, %29.48%this account9.51%median for 10K–100K
Engagement, %0.65%this account1.56%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post10 0682 8963.48×
Reach (views ÷ followers)29.48%9.51%3.10×
Engagement rate0.65%1.56%0.42×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

35.9K1 Dec
87028 Jul
63.2K13 Aug
16.7K19 Aug
3.4K28 Aug

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.34%1 Dec
0.80%28 Jul
0.38%13 Aug
0.50%19 Aug
0.83%28 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.56%.

What the audience does

Likes55.1%291 in total
Reposts16.1%85 in total
Replies12.1%64 in total
Quotes7.4%39 in total
Bookmarks9.3%49 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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