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Matalan

@Matalan · joined 24 Jun 2009

Style for Every Moment ✨ Shop new in online and in store

98 497Followers
12 645Following
57 026Posts total
9.8KViews on collected posts

Latest posts

@Matalan @jermiroo You've been hacked https://t.co/0NceOdfr97
309 views · 1 likes · 1 reposts · 0 replies Open on X →
@jermiroo Hi there. I'm sorry to hear that the T-shirt you purchased has a mark on the back. Please can you confirm if you purchased the item in-store or online? 3.9K views · 2 likes · 0 reposts · 2 replies Open on X →
@Matalan How do I DM you, pls? 116 views · 6 likes · 3 reposts · 4 replies Open on X →
@louisecatton87 Kindly send us a DM so that we can assist you further with your query. 1.4K views · 2 likes · 0 reposts · 0 replies Open on X →
@Matalan Is there a reason for the lack of seats in the Liverpool store changing rooms, not easy for us ladies of a certain age balancing on one foot while trying on jeans. 98 views · 1 likes · 1 reposts · 0 replies Open on X →
Your Summer wardrobe is pending... Shop the offer > https://t.co/TlGXozw6Wi https://t.co/hAvVdFVTQh
1.7K views · 2 likes · 0 reposts · 5 replies Open on X →
Set your alarms 🚨😉 https://t.co/lWN7hXsS2h
1.4K views · 3 likes · 0 reposts · 1 replies Open on X →
Don't say we don't treat you x Shop the offer > https://t.co/OSTKqoSUjZ https://t.co/luyEQvC6PF
858 views · 2 likes · 0 reposts · 0 replies Open on X →

Against accounts of the same size

4 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views860this account950median for 10K–100K
Reach, %0.87%this account3.31%median for 10K–100K
Engagement, %0.40%this account1.88%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post8609500.90×
Reach (views ÷ followers)0.87%3.31%0.26×
Engagement rate0.40%1.88%0.21×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

85815 May
1.4K19 May
1.7K26 May
98
1.4K22 Jun
1161 Aug
3.9K16 Aug
3094 Sep

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.23%15 May
0.28%19 May
0.40%26 May
2.04%
0.14%22 Jun
11.21%1 Aug
0.10%16 Aug
0.65%4 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.88%.

What the audience does

Likes52.8%19 in total
Reposts13.9%5 in total
Replies33.3%12 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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