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Matt Hougan

@Matt_Hougan · San Francisco, CA · joined 07 Dec 2008

CIO @Bitwise. Co-founder @FutureProof_HQ. Previously CEO @ETFcom. Husband, father, & runner (when I find time).

100 439Followers
550Following
5 664Posts total
934.3KViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.

Median views15 554this account5 994median for 100K–1M
Reach, %15.49%this account2.51%median for 100K–1M
Engagement, %0.74%this account1.40%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post15 5545 9942.59×
Reach (views ÷ followers)15.49%2.51%6.17×
Engagement rate0.74%1.40%0.53×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

316.5K24 Nov
507.1K25 Nov
8.7K
1.4K
3.9K26 Nov
32.9K3 Sep
18.4K
17.5K
13.6K
8.6K
5.6K4 Sep

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.28%24 Nov
1.04%25 Nov
0.26%
0.86%
1.52%26 Nov
0.09%3 Sep
1.25%
1.38%
0.10%
0.99%
0.50%4 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.40%.

What the audience does

Likes80.0%5 794 in total
Reposts10.3%748 in total
Replies3.4%247 in total
Quotes1.6%114 in total
Bookmarks4.7%341 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

👀 5.6K views · 27 likes · 0 reposts · 1 replies 04 Sep 2026 The door keeps opening wider. Beautiful to see. 8.6K views · 74 likes · 4 reposts · 7 replies 03 Sep 2026 Bitwise is proud to partner with Hargreaves Lansdown, offering our Bitcoin (and soon) Ethereum ETPs to the UK’s largest wholesale platform, managing >£175bn in client assets and serving ~2M clients 🚀 https://t.co/ynIzhe3prT 13.6K views · 12 likes · 0 reposts · 0 replies 03 Sep 2026 I'm wondering what Wall Street thinks when it settles in post Labor Day. I'm guessing there is some level fomo buying from people who want to show BTC exposure on the Q3 reports. 17.5K views · 223 likes · 13 reposts · 6 replies 03 Sep 2026 "$2m in revenue against $15k in costs" on Robinhood Chain. Want to know why $HOOD is up? Finance is discovering software margins. 18.4K views · 213 likes · 10 reposts · 6 replies 03 Sep 2026 Happy Thursday from The Tokenization Tower. Bulls in control. Bitcoin over $81K, ZEC going to $1000, and this is where fomo starts. Robinhood Chain just keeps printing, $2M+ daily revenue against $15K in costs, tracking toward a $700M+ annualized run rate. What a time to be 32.9K views · 24 likes · 1 reposts · 2 replies 03 Sep 2026 @Matt_Hougan The 95% who have no Bitcoin are coming 3.9K views · 56 likes · 1 reposts · 3 replies 26 Nov 2024 @Matt_Hougan We are so early 1.4K views · 9 likes · 0 reposts · 3 replies 25 Nov 2024 @Matt_Hougan The long term BTC holders sell and probably diversify into boomer assets And boomers diversify into BTC. The great rotation https://t.co/eEQRNSq7AS 8.7K views · 21 likes · 1 reposts · 1 replies 25 Nov 2024 95% of the world’s largest investors have zero exposure to bitcoin, but 95% of all bitcoin is already owned. 507.1K views · 4.4K likes · 621 reposts · 179 replies 25 Nov 2024 Long-term Bitcoin holders sold 128K $BTC, but U.S. spot ETFs absorbed 90% of the selling pressure. 🔥 Strong institutional demand is fueling BTC’s rally, bringing it closer to the $100K milestone. 🚀💎 https://t.co/0NjXVaOQLC 316.5K views · 716 likes · 97 reposts · 39 replies 24 Nov 2024

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