Michael McCann ✓

@McCannSportsLaw · Concord, NH · joined 08 Mar 2010

Legal Expert @Sportico. Associate Dean, Professor of Law and SELI Director @UNHLaw. Visiting Professor of Law @Harvard_Law. @Ed_Obannon Author. Attorney.

69 923Followers

605Following

48 700Posts total

46.7KViews on collected posts

Against accounts of the same size

4 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views11 104this account3 137median for 10K–100K

Reach, %15.88%this account10.26%median for 10K–100K

Engagement, %0.40%this account1.47%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	11 104	3 137	3.54×
Reach (views ÷ followers)	15.88%	10.26%	1.55×
Engagement rate	0.40%	1.47%	0.27×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

9.6K2 Sep

12.6K

4.3K

20.2K3 Sep

Last 4 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.67%2 Sep

0.23%

0.30%

0.49%3 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.47%.

What the audience does

Likes54.8%132 in total

Reposts20.7%50 in total

Replies3.3%8 in total

Quotes6.6%16 in total

Bookmarks14.5%35 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

An influencer paid thousands of 💲 to try to catch passes from Tom Brady and Drew Brees, and return a serve from John McEnroe. He did it to chase "clout" and get followers. In a major ruling, the U.S. Tax Court says those aren't deductible biz expenses: https://t.co/IMdByJg8Xb. 20.2K views · 62 likes · 22 reposts · 5 replies 03 Sep 2026 I'll be a guest on @CNN tonight at around 11:45 pm ET to talk about college sports and legal issues related to eligibility and to discuss my recent @Sportico column on that topic: https://t.co/VfYBggQZZv. 4.3K views · 10 likes · 3 reposts · 0 replies 02 Sep 2026 Wow. NBA punishing the Clippers over Kawhi and cap circumvention has so much to unpack, both basketball-wise and legally. I have a new @Sportico column up with the great hoops mind @LevAkabas on what this all means whether the Clippers can fight it: https://t.co/WRlf4EL2yQ. 12.6K views · 19 likes · 8 reposts · 1 replies 02 Sep 2026 Bad news for influencers: the U.S. Tax Court rules that expenses incurred in chasing clout often aren't deductible. Very interesting decision with big implications for sports + entertainment. My @Sportico column with great insights from @SportsTaxMan: https://t.co/IMdByJg8Xb. 9.6K views · 41 likes · 17 reposts · 2 replies 02 Sep 2026 Thank you, @dmorey. I do stick to sports (law), otherwise I don't know if I'd have time to sleep 😀. That said, what a time to be alive and to be in law. 0 views · 223 likes · 14 reposts · 32 replies 21 Aug 2018 When you want a @McCannSportsLaw breakdown of today's legal news but then remember he only does sports https://t.co/oBy9lQM4A3 0 views · 159 likes · 22 reposts · 3 replies 21 Aug 2018