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McCullough Foundation

@McCulloughFund

Investigative scholarship, analysis, media commentary, public and physician education, justice, and public policy.

77 938Followers
315Following
8 809Posts total
55.5KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers, but engages them much harder.

Median views647this account3 383median for 10K–100K
Reach, %0.83%this account10.96%median for 10K–100K
Engagement, %1.95%this account1.40%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post6473 3830.19×
Reach (views ÷ followers)0.83%10.96%0.08×
Engagement rate1.95%1.40%1.39×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

18.6K26 Aug
35.9K1 Sep
1542 Sep
647
148

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

6.17%26 Aug
0.91%1 Sep
1.95%2 Sep
1.08%
4.73%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.40%.

What the audience does

Likes61.2%946 in total
Reposts29.8%460 in total
Replies3.0%46 in total
Quotes2.7%41 in total
Bookmarks3.4%52 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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