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Mike Clay

@MikeClayNFL · Cheshire, CT · joined 05 Apr 2009

ESPN Senior Writer and Prognosticator - NFL, Fantasy, Betting. Biased against your favorite team.

316 919Followers
1 732Following
191 513Posts total
5.1MViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.

Median views603 821this account21 891median for 100K–1M
Reach, %190.53%this account6.81%median for 100K–1M
Engagement, %0.15%this account1.14%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post603 82121 89127.6×
Reach (views ÷ followers)190.53%6.81%28.0×
Engagement rate0.15%1.14%0.13×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

556.2K9 Mar
492.4K30 Aug
41.6K
68.1K31 Aug
1.1M
715.2K
2.1M2 Sep

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.10%9 Mar
0.28%30 Aug
0.06%
0.21%31 Aug
0.04%
0.17%
0.13%2 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.14%.

What the audience does

Likes61.9%5 347 in total
Reposts3.7%316 in total
Replies5.3%455 in total
Quotes3.4%295 in total
Bookmarks25.8%2 232 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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