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Mike Zaccardi, CFA, CMT 🍖

@MikeZaccardi · Jacksonville Beach, FL · joined 26 Feb 2009

Financial writer. Markets & charts. Subscribe for exclusive charts, direct engagement, and a follow-back. Open to freelance or full-time work.

79 449Followers
95Following
225 168Posts total
66.5KViews on collected posts

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views573this account2 968median for 10K–100K
Reach, %0.72%this account9.18%median for 10K–100K
Engagement, %0.41%this account1.42%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post5732 9680.19×
Reach (views ÷ followers)0.72%9.18%0.08×
Engagement rate0.41%1.42%0.29×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

63.6K11 Jun
715 Aug
1417 Aug
1.2K4 Sep
598
573
427

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.12%11 Jun
5.63%5 Aug
0.00%17 Aug
0.41%4 Sep
0.50%
0.52%
0.23%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.42%.

What the audience does

Likes58.8%57 in total
Reposts7.2%7 in total
Replies25.8%25 in total
Quotes1.0%1 in total
Bookmarks7.2%7 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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