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NerdWallet

@NerdWallet · United States · joined 14 Apr 2009

Making money make sense 🧠💰 🏡 NMLS 1617539

68 311Followers
1 916Following
13 542Posts total
18.2KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views3 834this account964median for 10K–100K
Reach, %5.61%this account3.25%median for 10K–100K
Engagement, %0.39%this account2.01%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post3 8349643.98×
Reach (views ÷ followers)5.61%3.25%1.73×
Engagement rate0.39%2.01%0.19×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

16610 Feb
2.8K19 Aug
3.6K23 Aug
3.8K27 Aug
4K30 Aug
3.8K1 Sep

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

2.41%10 Feb
0.33%19 Aug
0.51%23 Aug
0.39%27 Aug
0.45%30 Aug
0.23%1 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 2.01%.

What the audience does

Likes66.2%53 in total
Reposts6.2%5 in total
Replies16.2%13 in total
Quotes2.5%2 in total
Bookmarks8.8%7 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Not-so-friendly reminder: rent is due. 3.8K views · 4 likes · 0 reposts · 4 replies 01 Sep 2026 · Open on X →
Sometimes the activity is staying home and enjoying the place you’re paying rent for. 4K views · 13 likes · 2 reposts · 3 replies 30 Aug 2026 · Open on X →
Some of you treat Apple Pay like it’s digital Monopoly money. 3.8K views · 11 likes · 1 reposts · 3 replies 27 Aug 2026 · Open on X →
Normalize checking your bank account before saying yes to plans. 3.6K views · 13 likes · 2 reposts · 2 replies 23 Aug 2026 · Open on X →
Time is money. Be frugal with every “yes” you give away for free. 2.8K views · 8 likes · 0 reposts · 1 replies 19 Aug 2026 · Open on X →
@NerdWallet @GreenGiant @Doritos @heinz We fixed it. Now there is enough guac for everyone. 😉 https://t.co/0rCNUFG1Fu 166 views · 4 likes · 0 reposts · 0 replies 10 Feb 2025 · Open on X →

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