Nolan Gore | SMB Lawn Cowboy ✓

@NolanGore · Austin, TX · joined 27 May 2020

Marine Vet turned Landscape Operator. 80 employees. 7M and growing | I post about the daily struggles of running a business. | Brother to @goracleofdelphi

12 941Followers

1 105Following

13 074Posts total

1.2MViews on collected posts

Latest posts

Nolan Gore | SMB Lawn Cowboy ✓@NolanGore16 Sep

Honestly has better graphics in some of the space battles than actual star wars. 2.2K views · 6 likes · 0 reposts · 0 replies Open on X →

Nolan Gore | SMB Lawn Cowboy ✓@NolanGore15 Sep

I’ve dug through this. Pretty amazing. Also addicting. Haha 22.8K views · 57 likes · 4 reposts · 2 replies Open on X →

Nolan Gore | SMB Lawn Cowboy ✓@NolanGore15 Sep

Two years of building. Today is Day 1 of our relentless march to fix hiring for everyone. Hiring sucks. Businesses hate it. Job seekers hate it. Everyone has accepted it as the cost of finding people. The reason is friction. -Friction to post. -Friction to review http

4:37

222.9K views · 323 likes · 25 reposts · 44 replies Open on X →

Nolan Gore | SMB Lawn Cowboy ✓@NolanGore10 Sep

This is one of the most beautiful websites I have ever seen. And fascinating. I highly recommend you play with the “make predictions” and then see the results. 933.7K views · 1.3K likes · 42 reposts · 10 replies Open on X →

Nolan Gore | SMB Lawn Cowboy ✓@NolanGore8 Sep

General advice: Train your team to never say: “I’m new here” It only decreases trust. No one wants to work with the new person. 2.7K views · 32 likes · 0 reposts · 7 replies Open on X →

Nolan Gore | SMB Lawn Cowboy ✓@NolanGore4 Feb 2025

Lots of new followers, so here's a quick reintroduction: I’m a small business guy that happens to run a 7M residential landscaping company. Here's how it happened... I’m the son of an entrepreneur. I was the kid that shot employees with rubber bands in the office. 34.8K views · 131 likes · 3 reposts · 14 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views22 787this account924median for 10K–100K

Reach, %176.08%this account3.62%median for 10K–100K

Engagement, %0.28%this account1.52%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	22 787	924	24.7×
Reach (views ÷ followers)	176.08%	3.62%	48.6×
Engagement rate	0.28%	1.52%	0.18×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

34.8K4 Feb

2.7K8 Sep

933.7K10 Sep

222.9K15 Sep

22.8K

2.2K16 Sep

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.43%4 Feb

1.44%8 Sep

0.15%10 Sep

0.19%15 Sep

0.28%

0.28%16 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes41.2%1 858 in total

Reposts1.6%74 in total

Replies1.7%77 in total

Quotes0.6%26 in total

Bookmarks54.9%2 479 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.