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The Obama Foundation

@ObamaFoundation · joined 15 Jan 2014

We believe in a world with more opportunity, participation, and trust.

1 037 244Followers
143Following
4 018Posts total
199.2KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 1M–10M follower range. ordinary reach for its size, stronger reaction than most.

Median views31 181this account66 615median for 1M–10M
Reach, %3.01%this account2.69%median for 1M–10M
Engagement, %7.43%this account1.41%median for 1M–10M
MetricThis accountMedian for 1M–10MRatio
Median views per post31 18166 6150.47×
Reach (views ÷ followers)3.01%2.69%1.12×
Engagement rate7.43%1.41%5.26×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

76.7K27 Aug
12.7K28 Aug
31.2K
65.4K
13.2K31 Aug

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

7.43%27 Aug
1.45%28 Aug
10.95%
11.01%
2.58%31 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 1M–10M accounts is 1.41%.

What the audience does

Likes80.7%13 853 in total
Reposts15.2%2 605 in total
Replies1.4%237 in total
Quotes0.8%141 in total
Bookmarks1.9%329 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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