Paul Brand ✓

@PaulBrandITV · London · joined 29 Nov 2009

UK Editor & Presenter @itvnews @GMB. Host @ITVTonight @LBC. Royal Television Society award winner. Author, Fight to the Death, out Oct ‘26 preorder below👇

182 137Followers

2 139Following

41 770Posts total

177KViews on collected posts

Latest posts

Paul Brand ✓@PaulBrandITV6 Sep

@PaulBrandITV On behalf of the Care In Crisis Coalition https://t.co/bgQQSDbZaA I urge @UKHouseofLords letter signatories to reflect on the fact that this Bill fails our ageing UK and NHS, it’s the wrong Bill, at the wrong time. Let’s prioritise fixing palliative and end of life 469 views · 19 likes · 10 reposts · 1 replies Open on X →

Paul Brand ✓@PaulBrandITV6 Sep

During the debate on Friday, opponents will likely highlight two recent civil service assessments of the bill: First, an impact assessment that updated the upper estimate of assisted deaths to as many as 10k per year after a decade (lower estimate is around 2k). This would 3.1K views · 3 likes · 1 reposts · 1 replies Open on X →

Paul Brand ✓@PaulBrandITV6 Sep

Opponents of the bill say the legislation is flawed and dangerous and deny claims of filibustering. They hope a change in position from Starmer to Burnham will kill the bill. So far no big movement in voting intention is detected. But both sides believe turnout on Friday is key. 4.6K views · 12 likes · 1 reposts · 3 replies Open on X →

Paul Brand ✓@PaulBrandITV6 Sep

NEW: 100+ peers have urged MPs to pass the assisted dying bill when it returns on Fri. They accuse a minority of peers of ‘filibustering’ last time and say Lords must complete scrutiny. They include former cabinet secretary Gus O’Donnell & Burnham’s political hero Neil Kinnock.

33.1K views · 43 likes · 14 reposts · 26 replies Open on X →

Paul Brand ✓@PaulBrandITV4 Sep

Nigel Farage tells @LBC: “We as a party have done nothing wrong.” “That’s nothing, that’s nothing”, in regard to the funding of polling. “Polls are funded by people overseas every single week.” He says his advisors have stood down over the separate issue of suggesting foreign 18.6K views · 43 likes · 16 reposts · 14 replies Open on X →

Paul Brand ✓@PaulBrandITV4 Sep

Dan Jukes has been especially vital to Nigel Farage for years now - rarely did you spot one without the other. Losing his right hand man will damage Farage. And we’ve seen this pattern before - once the advisors go, the question becomes, why not the party leader too? 5.5K views · 48 likes · 11 reposts · 5 replies Open on X →

Paul Brand ✓@PaulBrandITV4 Sep

BREAKING: Reform UK’s James Orr and Dan Jukes have ‘stepped down’ from their roles following last night’s undercover filming on Channel 4 News. Nigel Farage remains in post. A Reform UK spokesman said: "Reform UK has launched an investigation following the broadcast of a 36K views · 148 likes · 41 reposts · 38 replies Open on X →

Paul Brand ✓@PaulBrandITV2 Sep

Plenty of point scoring in that PMQs. No real change in tone, though at times Burnham tried to take it down a gear. In reality a system which positions leaders face to face at 'sword's length' is only ever going to deliver adversarial exchanges. 6.3K views · 11 likes · 1 reposts · 2 replies Open on X →

Paul Brand ✓@PaulBrandITV2 Sep

Badenoch's first question to new PM Andy Burnham at PMQs: "Can he tell me one single spending request to which the answer he gave was no?" Burnham doesn't volunteer one, but talks about how to bring down the welfare bill long term. 7.4K views · 7 likes · 0 reposts · 3 replies Open on X →

Paul Brand ✓@PaulBrandITV30 Aug

@PaulBrandITV You stopped being a journalist a long time ago. 82 views · 5 likes · 0 reposts · 0 replies Open on X →

Paul Brand ✓@PaulBrandITV28 May

@PaulBrandITV Wow, Congratulations! You’ve finally deleted your provably inaccurate pinned post. NB: When you’ve been told something is wrong repeatedly and you don’t correct it it’s safe to confirm that you intended to mislead. 156 views · 4 likes · 0 reposts · 1 replies Open on X →

Paul Brand ✓@PaulBrandITV27 Apr

@PaulBrandITV How can people trust the book to present both sides when the tweet about the book only presents one side?! @nmdacosta @RajivShah90 409 views · 11 likes · 0 reposts · 1 replies Open on X →

Paul Brand ✓@PaulBrandITV27 Apr

👇OUT OCTOBER 2026👇 Fight to the Death is available to pre-order now! Pink for the UK, blue for the USA. https://t.co/SU9sLRhIq5 The book invites you to witness, not judge, as it recounts extraordinary human stories from both sides of the assisted dying debate. All of them http 61.3K views · 20 likes · 6 reposts · 8 replies Open on X →

Against accounts of the same size

10 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.

Median views5 885this account5 983median for 100K–1M

Reach, %3.23%this account1.49%median for 100K–1M

Engagement, %0.38%this account0.93%median for 100K–1M

Metric	This account	Median for 100K–1M	Ratio
Median views per post	5 885	5 983	0.98×
Reach (views ÷ followers)	3.23%	1.49%	2.17×
Engagement rate	0.38%	0.93%	0.40×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

61.3K27 Apr

409

15628 May

8230 Aug

7.4K2 Sep

6.3K

36K4 Sep

5.5K

18.6K

33.1K6 Sep

4.6K

3.1K

469

Last 13 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.06%27 Apr

2.93%

3.21%28 May

6.10%30 Aug

0.15%2 Sep

0.22%

0.67%4 Sep

1.22%

0.40%

0.30%6 Sep

0.35%

0.16%

6.40%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 0.93%.

What the audience does

Likes56.2%374 in total

Reposts15.2%101 in total

Replies15.5%103 in total

Quotes6.2%41 in total

Bookmarks6.9%46 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Against accounts of the same size

Growth & engagement

Views per post

Engagement rate per post

What the audience does

Similar accounts