Richard Florida ✓

@Richard_Florida · Global · joined 05 Nov 2008

Visiting Distinguished Professor @VanderbiltU @vanderbiltowen University Professor @UofT, @rotmanschool, @UofTCities, Visiting Senior Fellow @kresgefnd

173 863Followers

3 285Following

112 256Posts total

21.7KViews on collected posts

Latest posts

Richard Florida ✓@Richard_Florida12 Aug

The Experience Dividend. My latest in @wef with @VladislavB & @DrishtiSharma of @BCGHenderson explores why the experience of a place matters more than the number of amenities it offers in attracting and retaining talent. https://t.co/1vADuAeZfF 3.3K views · 11 likes · 5 reposts · 2 replies Open on X →

Richard Florida ✓@Richard_Florida31 Jul

My latest on "The Paradox of Economic Development" in a special issue of Economic Development Quarterly editted by @TimBartik: https://t.co/JV03TeEf8O 3.9K views · 8 likes · 3 reposts · 18 replies Open on X →

Richard Florida ✓@Richard_Florida27 Jul

My latest with @Vanderbiltu Chancellor Daniel Diermeier on the talent & innovation strategy at the heart of Vanderbilt’s new campuses @Tennessean: https://t.co/IhBeYgZOtf 3.2K views · 8 likes · 4 reposts · 2 replies Open on X →

Richard Florida ✓@Richard_Florida18 Jul

This!!!!!!! 7.2K views · 2 likes · 2 reposts · 2 replies Open on X →

Richard Florida ✓@Richard_Florida15 Jul

Yep ... 4.1K views · 11 likes · 0 reposts · 0 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the 100K–1M follower range. ordinary reach for its size, weaker reaction than most.

Median views3 908this account5 886median for 100K–1M

Reach, %2.25%this account1.87%median for 100K–1M

Engagement, %0.43%this account1.16%median for 100K–1M

Metric	This account	Median for 100K–1M	Ratio
Median views per post	3 908	5 886	0.66×
Reach (views ÷ followers)	2.25%	1.87%	1.20×
Engagement rate	0.43%	1.16%	0.37×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

4.1K15 Jul

7.2K18 Jul

3.2K27 Jul

3.9K31 Jul

3.3K12 Aug

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.27%15 Jul

0.08%18 Jul

0.43%27 Jul

0.79%31 Jul

0.54%12 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.16%.

What the audience does

Likes41.2%40 in total

Reposts14.4%14 in total

Replies24.7%24 in total

Quotes2.1%2 in total

Bookmarks17.5%17 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.