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Sam McDowell

@SamMcDowell11 · joined 27 Jul 2011

Sports columnist for The Kansas City Star. Hit me up: smcdowell@kcstar.com.

32 779Followers
766Following
30 366Posts total
448.3KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views13 635this account3 383median for 10K–100K
Reach, %41.60%this account10.96%median for 10K–100K
Engagement, %0.23%this account1.40%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post13 6353 3834.03×
Reach (views ÷ followers)41.60%10.96%3.80×
Engagement rate0.23%1.40%0.16×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

236K5 Sep
13.6K31 Aug
160.2K
13.3K2 Sep
8.4K
16.7K3 Sep

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.37%5 Sep
0.94%31 Aug
0.23%
0.06%2 Sep
0.02%
0.70%3 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.40%.

What the audience does

Likes69.2%1 181 in total
Reposts10.3%175 in total
Replies3.0%52 in total
Quotes4.3%73 in total
Bookmarks13.2%226 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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