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Shelby Talcott

@ShelbyTalcott · joined 29 Apr 2012

White House Correspondent @Semafor // Tips: stalcott@semafor.com

81 181Followers
1 212Following
7 738Posts total
308.4KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views29 338this account2 896median for 10K–100K
Reach, %36.14%this account9.51%median for 10K–100K
Engagement, %0.27%this account1.56%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post29 3382 89610.1×
Reach (views ÷ followers)36.14%9.51%3.80×
Engagement rate0.27%1.56%0.17×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

150.9K27 Aug
2.4K28 Aug
29.3K31 Aug
2.7K1 Sep
123K2 Sep

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.09%27 Aug
0.75%28 Aug
0.27%31 Aug
0.70%1 Sep
0.21%2 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.56%.

What the audience does

Likes54.8%316 in total
Reposts15.6%90 in total
Replies10.7%62 in total
Quotes7.6%44 in total
Bookmarks11.3%65 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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