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The Athletic NBA ✓

@TheAthleticNBA · joined 13 Dec 2016

@TheAthletic's #NBATwitter home.

186 541Followers
308Following
53 997Posts total
184.1KViews on collected posts

Latest posts

Adam Silver looked upon the richest owner in his league and threw the book at him and his team. No slap on the wrist for Steve Ballmer. No compromise for his front office. No levity for the LA Clippers. ✍️ @davidaldridgedc: https://t.co/vgDtgY7TzF https://t.co/NWb4uSe3ai 16.5K views · 24 likes · 3 reposts · 23 replies Open on X →
Ben Simmons has agreed to a one-year, $3.5 million deal with the Sacramento Kings. The 30-year-old three-time All-Star sat out all of last season while recovering from his longstanding back issues. More from @sam_amick: https://t.co/pHc1Ln4Hc5 https://t.co/Nq1mEzVKVr 5.5K views · 8 likes · 1 reposts · 0 replies Open on X →
@TheAthleticNBA @sam_amick @grok argument 9 views · 0 likes · 0 reposts · 1 replies Open on X →
@TheAthleticNBA W 1.4K views · 0 likes · 0 reposts · 0 replies Open on X →
Russell Westbook has joined Project B as a co-founder and its new chief strategy officer. He will take an equity stake in the new league and serve on its board of directors. Project B is an upstart basketball league that intends to travel across Asia, Europe and South America. 61.4K views · 63 likes · 11 reposts · 2 replies Open on X →
@TheAthleticNBA If he signs a max deal it ensures the organization won't have the funds to build around him due to the constraints of the CBA. 501 views · 0 likes · 0 reposts · 0 replies Open on X →
@TheAthleticNBA If Steph signs a max extension, it shows he's not serious about winning 218 views · 1 likes · 0 reposts · 0 replies Open on X →
@TheAthleticNBA If he signs max extension, it means he will shut up and get paid to ride out the retirement Not because he wants to win. He’s not a 60-70 mil player. He can’t even play close to full seasons anymore. It will destroy warriors cap space 278 views · 1 likes · 0 reposts · 1 replies Open on X →
Steph Curry can sign a max extension with the Warriors starting Saturday. If he does, it would signal he still trusts the organization to maximize the final years of his career. If he waits, the questions around Golden State will only grow: https://t.co/6LCEBk5Y3s https://t.c 42.8K views · 25 likes · 5 reposts · 4 replies Open on X →
Jonathan Kuminga has agreed to a two-year deal to join the Timberwolves, sources tell @JonKrawczynski and @sam_amick. The deal is for $12 million and includes a player option for Year 2. More details: https://t.co/BG8p64L2Vf https://t.co/IP9J2loqFO 7.9K views · 22 likes · 2 reposts · 3 replies Open on X →
Klay Thompson cleared waivers Sunday and agreed to sign a two-year, $11.5 million contract with the Miami Heat, a league source told The Athletic. The source spoke anonymously because the deal had not yet been announced. The second year is a player option, and the deal also htt 41.2K views · 250 likes · 44 reposts · 9 replies Open on X →
DeMar DeRozan agreed to a one-year, $3.9 million deal with the Nuggets on Friday, league sources confirmed to The Athletic. https://t.co/JmVWmvjp5S 6.5K views · 12 likes · 1 reposts · 0 replies Open on X →

Against accounts of the same size

12 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.

Median views5 997this account5 983median for 100K–1M
Reach, %3.21%this account1.49%median for 100K–1M
Engagement, %0.26%this account0.93%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post5 9975 9831.00×
Reach (views ÷ followers)3.21%1.49%2.16×
Engagement rate0.26%0.93%0.28×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

6.5K21 Aug
41.2K23 Aug
7.9K26 Aug
42.8K28 Aug
278
218
501
61.4K2 Sep
1.4K
9
5.5K4 Sep
16.5K

Last 12 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.20%21 Aug
0.74%23 Aug
0.35%26 Aug
0.09%28 Aug
0.72%
0.46%
0.20%
0.13%2 Sep
0.00%
11.11%
0.16%4 Sep
0.32%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 0.93%.

What the audience does

Likes70.7%406 in total
Reposts11.7%67 in total
Replies7.5%43 in total
Quotes3.0%17 in total
Bookmarks7.1%41 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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