Tom Oates

@TomOatesWSJ · Madison, Wisconsin · joined 15 Dec 2010

(Mostly) retired sports columnist for the Wisconsin State Journal and https://t.co/PFYoucX9WW. Joined the WSJ team in 1980.

24 736Followers

1 561Following

37 630Posts total

99KViews on collected posts

Latest posts

Tom Oates@TomOatesWSJ20 Sep

Dang, the referees are picking on the Packers again. Or maybe they’re just an undisciplined team that lacks leadership. Take your pick. 19.9K views · 391 likes · 36 reposts · 48 replies Open on X →

Tom Oates@TomOatesWSJ14 Sep

Talk all you want about the overzealous referees, but the fact remains that the Packers have lost six straight games — four by blowing sizable second-half leads — and in those six games they have scored a grand total of one touchdown in the fourth quarter. 8.6K views · 248 likes · 11 reposts · 34 replies Open on X →

Tom Oates@TomOatesWSJ14 Sep

@TomOatesWSJ LaFleur and Fickell coaching Wisconsin football teams might be worse than Infante and Morton circa 1988. 206 views · 7 likes · 0 reposts · 1 replies Open on X →

Tom Oates@TomOatesWSJ13 Sep

@TomOatesWSJ LaFleur gets a lot of criticism for a game like this. And rightfully so. But Gutekunst should be on the hot seat too. He somehow thought this was an acceptable offensive line for a team that he feels should be a Super Bowl contender. Embarrassing. 475 views · 10 likes · 0 reposts · 0 replies Open on X →

Tom Oates@TomOatesWSJ13 Sep

@TomOatesWSJ To be fair, the Vikings had no life before the refs gave them three terrible calls, then it all snowballed into chaos after that. 893 views · 17 likes · 0 reposts · 4 replies Open on X →

Tom Oates@TomOatesWSJ13 Sep

An overmatched offensive line and a complete inability to finish off games. So, Matt LaFleur, what exactly has changed with the Packers since last season? 27.5K views · 496 likes · 34 reposts · 81 replies Open on X →

Tom Oates@TomOatesWSJ26 Jul

Madison’s own @jerrykelly13pga wins the Senior Open Championship by two strokes with a great up-and-down from the sand for a birdie on 18. If you’re scoring at home, that’s three majors among his 14 victories on the PGA Tour Champions. What a career. 7.3K views · 73 likes · 4 reposts · 3 replies Open on X →

Tom Oates@TomOatesWSJ4 Jun

@TomOatesWSJ Tom - interested in your view on what they should/could do? 994 views · 4 likes · 0 reposts · 1 replies Open on X →

Tom Oates@TomOatesWSJ4 Jun

@TomOatesWSJ Lets not forget the one by Hamilton was "inside the park" HR....so lets be honest, without sloppy defense we really only have one HR from that side the infield. Dont get me started on Perkins. 1.1K views · 6 likes · 0 reposts · 4 replies Open on X →

Tom Oates@TomOatesWSJ4 Jun

@TomOatesWSJ Lots of folks have been talking about this for a while Tom, and totally agree with you. 431 views · 3 likes · 0 reposts · 0 replies Open on X →

Tom Oates@TomOatesWSJ4 Jun

The Brewers have played 59 games and have one home run by a third baseman (Hamilton) and one by a shortstop (Ortiz). That side of the infield needs a change. Now. 31.6K views · 577 likes · 24 reposts · 28 replies Open on X →

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. shown far beyond its own audience, and the audience reacts.

Median views7 277this account924median for 10K–100K

Reach, %29.42%this account3.62%median for 10K–100K

Engagement, %2.35%this account1.52%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	7 277	924	7.88×
Reach (views ÷ followers)	29.42%	3.62%	8.13×
Engagement rate	2.35%	1.52%	1.55×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

31.6K4 Jun

431

1.1K

994

7.3K26 Jul

27.5K13 Sep

893

475

20614 Sep

8.6K

19.9K20 Sep

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

2.01%4 Jun

0.70%

0.91%

0.50%

1.10%26 Jul

2.25%13 Sep

2.35%

2.11%

3.88%14 Sep

3.42%

2.41%20 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes84.0%1 832 in total

Reposts5.0%109 in total

Replies9.4%204 in total

Quotes1.0%21 in total

Bookmarks0.7%15 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Against accounts of the same size

Growth & engagement

Views per post

Engagement rate per post

What the audience does

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