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TransUnion

@TransUnion · Chicago, IL · joined 28 Feb 2011

We make trust possible between businesses and consumers. We call this Information for Good®.

32 719Followers
745Following
16 866Posts total
2.5KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views480this account2 751median for 10K–100K
Reach, %1.47%this account9.00%median for 10K–100K
Engagement, %0.34%this account1.65%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post4802 7510.17×
Reach (views ÷ followers)1.47%9.00%0.16×
Engagement rate0.34%1.65%0.20×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

54726 Aug
45527 Aug
44628 Aug
59729 Aug
48031 Aug

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.91%26 Aug
0.44%27 Aug
0.22%28 Aug
0.34%29 Aug
0.21%31 Aug

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.65%.

What the audience does

Likes36.4%4 in total
Reposts9.1%1 in total
Replies54.5%6 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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