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Tröegs Brewing

@TroegsBeer · Hershey, PA · joined 07 Mar 2011

Founded in PA in 1996 by brothers John and Chris Trogner, Tröegs is driven by a sense of adventure and curiosity. 100% independent.

39 318Followers
394Following
20 611Posts total
6.4KViews on collected posts

Latest posts

@TroegsBeer Gin and amaro coming off the same floor as the beer. That crossover week always looks like controlled chaos in the best way. Hershey-only debuts hit different. 11 views · 0 likes · 0 reposts · 0 replies Open on X →
@TroegsBeer Wow, 👀 @ John & Shawn pitching in, U know it must B a big deal! 🤣 12 views · 0 likes · 0 reposts · 0 replies Open on X →
Take a look behind the scenes as we get ready for tomorrow’s Tröegs Spirits releases. Over the last week, our co-workers have been lending a hand to get two new spirits ready for their debut: Tröegs Original Gin and Orange Amaro. Both will be only be available here in Hershey. ht
0:38
1.3K views · 12 likes · 2 reposts · 2 replies Open on X →
Roasted and ready for the next step. Brewer Tom runs the long necks through the grinder, breaking them down before they make their way into the mash tun. It’s one more step on their journey to becoming Master of Pumpkins. Only a few more weeks until release day! https://t.co/MqvG
1.3K views · 15 likes · 1 reposts · 0 replies Open on X →
At Tröegs, adventure and curiosity have been our driving forces since day one. Both push our experimentation, innovation and the philosophy of asking “Why?” Join us for the next evolution this Tuesday as we release Tröegs Original Gin and Tröegs Orange Amaro at our Hershey home.
1.2K views · 16 likes · 2 reposts · 1 replies Open on X →
After months in bourbon barrels, this spirited daydream finds it’s way back onto shelves exclusively here at the brewery. https://t.co/Zg4A6dJXps #Troegs #BourbonBarrelAged # https://t.co/DikaLIv0qq
1.2K views · 15 likes · 0 reposts · 0 replies Open on X →
A couple thousand pounds of locally grown neck pumpkins are getting prepped for their time to shine. Step one towards #MasterofPumpkins. #Troegs #WeMakeTroegs https://t.co/nf8U3zXZE9
1.4K views · 16 likes · 3 reposts · 0 replies Open on X →

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. right around the median for its follower range.

Median views1 230this account924median for 10K–100K
Reach, %3.13%this account3.62%median for 10K–100K
Engagement, %1.25%this account1.52%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 2309241.33×
Reach (views ÷ followers)3.13%3.62%0.86×
Engagement rate1.25%1.52%0.82×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.4K26 Aug
1.2K31 Aug
1.2K4 Sep
1.3K6 Sep
1.3K7 Sep
12
119 Sep

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.44%26 Aug
1.22%31 Aug
1.55%4 Sep
1.26%6 Sep
1.25%7 Sep
0.00%
0.00%9 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes84.1%74 in total
Reposts9.1%8 in total
Replies3.4%3 in total
Quotes1.1%1 in total
Bookmarks2.3%2 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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