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The University of Chicago

@UChicago · Chicago, Illinois · joined 09 Apr 2010

The official feed of #UChicago—one of the world's leading research institutions. Account managed by University Communications.

109 735Followers
1 718Following
26 906Posts total
13.4KViews on collected posts

Against accounts of the same size

4 posts from the last 90 days, next to the 100K–1M follower range. reaches fewer people than peers of the same size.

Median views3 212this account21 891median for 100K–1M
Reach, %2.93%this account6.81%median for 100K–1M
Engagement, %1.29%this account1.14%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post3 21221 8910.15×
Reach (views ÷ followers)2.93%6.81%0.43×
Engagement rate1.29%1.14%1.13×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

2.7K30 Aug
4.7K31 Aug
3.7K
2.3K2 Sep

Last 4 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.63%30 Aug
1.32%31 Aug
2.20%
1.26%2 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.14%.

What the audience does

Likes79.8%158 in total
Reposts10.6%21 in total
Replies5.1%10 in total
Quotes0.5%1 in total
Bookmarks4.0%8 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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