VisitEnglandBiz
@VisitEnglandBiz · London · joined 02 Jun 2011
Helping build a regenerative visitor economy, support growth & inform industry with research & insights. Account is monitored Mon-Fri 9am-5pm BST
16 435Followers
2 875Following
23 707Posts total
2.6KViews on collected posts
Latest posts
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...alongside highlighting our commitment to working with #LVEPs, building, strengthening our private & public sector r/ships including with local & Mayoral Combined Authorities, recognising tourism's role in creating jobs, supporting local communities, economies @backborwick 7/7
61 views · 4 likes
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As part of our Advisory Board meeting @backborwick, also in the spotlight for our Board was planning for #EnglishTourismWeek next year & our upcoming 'All on England's Coast' domestic campaign, rolling out in the coming weeks, watch this space! 🏖️6/7
60 views · 3 likes
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With so much to experience Staffordshire & Stoke-on-Trent offer compelling reasons for visitors to explore, stay longer & return. Thank you to you all @EnjoyStaffs @VisitStoke #EnglishTourism #VisitEngland #Staffordshire #StokeOnTrent cc: @backborwick 5/7 https://t.co/cmpABAtdCY
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As part of the itinerary, our Advisory Board Chair @backborwick visited the outstanding @TrenthamEstate Gardens 3/7 https://t.co/eEOYIPc5Xm
157 views · 3 likes
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& @GladstoneMuseum, discussing current & future plans for growing the culture & heritage-led visitor economy across Stoke-on-Trent & Staffordshire @backborwick 4/7 https://t.co/zMMmKV74Ze
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From Board's meeting @WorldofWedgwood to visiting @Nat_Mem_Arb, fantastic to experience first hand & hear insights on how region combines rich heritage, world-class attractions, businesses, hospitality to create a distinctive destination @EnjoyStaffsBiz @backborwick 2/7 https://
159 views · 5 likes
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🧵Huge thanks to @WorldofWedgwood for welcoming & hosting our Advisory Board meeting this week, a valuable opportunity also to meet with @EnjoyStaffsBiz, tourism leaders, businesses & see strength of region's visitor economy & collaborative work driving growth @backborwick 1/7 htt
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We are delighted that an evaluation of our two-year collab with @AccessAbleUK helping businesses to promote their accessibility to customers via #DetailedAccessGuides has found that it has had a positive impact on visitor numbers.
👉See highlights: https://t.co/T1vICrFkhh https:/
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Brilliant news for #Dorset as the first county wide Destination Management Plan launched this week. We were pleased to join the launch as Dorset brought together businesses, local authorities, and industry partners to deliver the tourism vision for the future. https://t.co/KQgYTd
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Rail connectivity between visitor destinations supports regional growth.
Our Chair @backborwick met with GTR to hear about plans for Gatwick Airport and Thameslink Growth Corridor, driving growth in London, Peterborough, Cambridge, Gatwick and Brighton https://t.co/KUTZGUb2EN
636 views · 4 likes
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🏆Huge congratulations to this year’s ROSE Awards winners, recognised for delivering outstanding customer experiences in accommodation across England. Great to celebrate 👏their success at The Post Barn, Berkshire, with our Chair @backborwick & #AAmedia https://t.co/ctqJADOLxD http
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Against accounts of the same size
11 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers, but engages them much harder.
Median views159this account924median for 10K–100K
Reach, %0.97%this account3.62%median for 10K–100K
Engagement, %4.11%this account1.52%median for 10K–100K
| Metric | This account | Median for 10K–100K | Ratio |
|---|---|---|---|
| Median views per post | 159 | 924 | 0.17× |
| Reach (views ÷ followers) | 0.97% | 3.62% | 0.27× |
| Engagement rate | 4.11% | 1.52% | 2.70× |
Others in this range → Compare with another account → How these benchmarks are built →
Growth & engagement
How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.
Views per post
3298 Sep
6369 Sep
27510 Sep
15016 Sep
48117 Sep
159
146
157
163
60
61
Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.
Engagement rate per post
3.65%8 Sep
0.94%9 Sep
1.09%10 Sep
0.67%16 Sep
2.49%17 Sep
5.66%
4.11%
4.46%
4.91%
8.33%
8.20%
Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.
What the audience does
Likes56.8%42 in total
Reposts32.4%24 in total
Replies8.1%6 in total
Quotes2.7%2 in total
Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.
The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.
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