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Zippo

@Zippo · Bradford, PA · joined 12 Feb 2009

Fire, heat, and fashion. Since 1932.

80 692Followers
30Following
23 745Posts total
8.6KViews on collected posts

Latest posts

No strings, just straps 🏈🔥 Score a FREE crossbody bag with any purchase from our NFL collection – available now while supplies last. Shop Now 👉 https://t.co/vjZPGhOBXN #Zippo #NFL #NFLlighters https://t.co/gyHymxVLS3
1.2K views · 14 likes · 2 reposts · 0 replies Open on X →
Another season = another reason to freshen up your lighter collection. 🔥🍂 Shop the season’s hottest designs now 👉 https://t.co/Pe82j5F3Fc #Zippo #MadeInUSA #ZippoLighters https://t.co/E76nAqDUaP
1.5K views · 25 likes · 1 reposts · 0 replies Open on X →
Ready for wherever the trail leads 🌲🔥 Tag us in your favorite Zippo shot for a chance to be our next #ZippoFanFeature! 📷: emilydo282 Model: Nature Retreat Design #Zippo #MadeInUSA #Lighters https://t.co/XOUdzlr1eR
1.3K views · 23 likes · 2 reposts · 0 replies Open on X →
Whatever the day calls for, you can depend on your Zippo lighter. 🔥 #Zippo #MadeInUSA #ZippoLighters https://t.co/1cYGkXBU2S
0:29
2.5K views · 35 likes · 3 reposts · 0 replies Open on X →
From basic to bold, traditional to trendy, our Autumn/Winter collection has dozens of designs to welcome the season in style. 🍂🔥 Shop Now 👉 https://t.co/8cCga7m5ZX #Zippo #MadeInUSA #ZippoLighters https://t.co/Qpo5ionFjN
2.2K views · 32 likes · 4 reposts · 0 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers of the same size.

Median views1 451this account1 004median for 10K–100K
Reach, %1.80%this account3.97%median for 10K–100K
Engagement, %1.66%this account1.55%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 4511 0041.45×
Reach (views ÷ followers)1.80%3.97%0.45×
Engagement rate1.66%1.55%1.07×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

2.2K11 Sep
2.5K14 Sep
1.3K16 Sep
1.5K18 Sep
1.2K21 Sep

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.66%11 Sep
1.54%14 Sep
1.96%16 Sep
1.79%18 Sep
1.34%21 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.55%.

What the audience does

Likes86.6%129 in total
Reposts8.1%12 in total
Quotes0.7%1 in total
Bookmarks4.7%7 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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