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Ads of the World by Clios

@adsoftheworld · New York, USA · joined 06 Apr 2009

Part of The Clio Network. Visit @ClioAwards for more from the world of creative #advertising.

189 544Followers
56 334Following
115 680Posts total
2.6KViews on collected posts

Latest posts

Destinations - New Expressway @ExpresswayIRE campaign by Connelly Partners https://t.co/q3iFq6CH5l #creativity #inspiration #advertising 414 views · 0 likes · 0 reposts · 0 replies Open on X →
The cheerleader - New Plus500 @Plus500 campaign by Plus500 Studio https://t.co/4MTlLrE0MP #creativity #inspiration #advertising 475 views · 1 likes · 0 reposts · 0 replies Open on X →
Mmmoments - New King's Hawaiian campaign by Erich & Kallman https://t.co/UgMLhuMHbr #creativity #inspiration #advertising 547 views · 0 likes · 0 reposts · 0 replies Open on X →
Try Yourself On - New Poshmark campaign by nice&frank https://t.co/uniPEzzNzy #creativity #inspiration #advertising 665 views · 0 likes · 0 reposts · 0 replies Open on X →
Let's Figure It Out, Together - New Wings Credit Union campaign by Cactus @CactusDenver https://t.co/v8HVgpuIQl #creativity #inspiration #advertising 521 views · 0 likes · 0 reposts · 0 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the 100K–1M follower range. reaches fewer people than peers of the same size.

Median views521this account4 317median for 100K–1M
Reach, %0.27%this account1.68%median for 100K–1M
Engagement, %0.00%this account1.35%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post5214 3170.12×
Reach (views ÷ followers)0.27%1.68%0.16×
Engagement rate0.00%1.35%0.00×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

52110 Sep
665
547
475
414

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.00%10 Sep
0.00%
0.00%
0.21%
0.00%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.35%.

What the audience does

Likes100.0%1 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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