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Adam Gray ✓

@agsocialmedia · Europe - North America - Asia · joined 05 May 2010

I help people and organisations excel at social media. "Never backwards in coming forwards" - #speaker #mentor #strategist

26 988Followers
726Following
59 638Posts total
252Views on collected posts

Latest posts

Buyers are fatigued by automated noise that lacks any real human connection. https://t.co/E8LGApmBcv by @DLAignite #B2BMarketing #SocialSelling https://t.co/p9PbAcY0zc 5 views · 0 likes · 0 reposts · 0 replies Open on X →
Empowering everyone to post creates a flood of off-brand, low-impact noise. https://t.co/mJtwHopa9D by @DLAignite #EmployeeAdvocacy #ContentStrategy https://t.co/Ty8povtco1 36 views · 0 likes · 0 reposts · 0 replies Open on X →
Enable sellers to become the trusted advisors buyers seek. https://t.co/aNxcRdjj5P by @DLAignite #SocialSelling #B2BSales https://t.co/PQ58tNsbSi 23 views · 0 likes · 0 reposts · 0 replies Open on X →
You don't need every engineer to become a LinkedIn influencer. https://t.co/mJtwHopa9D by @DLAignite #EmployeeAdvocacy #ContentStrategy https://t.co/gn9LBpf4Us 52 views · 0 likes · 0 reposts · 0 replies Open on X →
Telling your sales team to post more is a failing strategy. https://t.co/aNxcRdjj5P by @DLAignite #SocialSelling #B2BSales https://t.co/BEXrPoqKCB 40 views · 0 likes · 0 reposts · 0 replies Open on X →
We have spent years optimising the humanity out of B2B marketing. https://t.co/E8LGApmBcv by @DLAignite #B2BMarketing #SocialSelling https://t.co/qaxbrXXbPM 42 views · 0 likes · 0 reposts · 0 replies Open on X →
True empowerment is a framework that removes friction, not just permission to post. https://t.co/mJtwHopa9D by @DLAignite #EmployeeAdvocacy #ContentStrategy https://t.co/O4UckK71fA 54 views · 0 likes · 0 reposts · 0 replies Open on X →
An organisation buys an employee advocacy tool and a sales process tool and hope this is sales sorted! https://t.co/Reg9uxULwV by @AGSocialMedia via @DLAignite #socialselling #pipeline #digitaltransformation #digitalselling #socialorg #socialmediastrategy https://t.co/fBZcajUWoF 0 views · 25 likes · 5 reposts · 3 replies Open on X →

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers of the same size.

Median views40this account924median for 10K–100K
Reach, %0.15%this account3.62%median for 10K–100K
Engagement, %0.00%this account1.52%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post409240.04×
Reach (views ÷ followers)0.15%3.62%0.04×
Engagement rate0.00%1.52%0.00×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

545 Sep
42
40
52
236 Sep
36
5

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.00%5 Sep
0.00%
0.00%
0.00%
0.00%6 Sep
0.00%
0.00%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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