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Alex Castellanos

@alexcast · Washington DC · joined 19 Sep 2008

Cuban, American, cigar-smoker, freedom loving conservative, writer, co-founder of Purple Strategies. Lucky guy.

23 565Followers
3 726Following
7 685Posts total
512.6KViews on collected posts

Against accounts of the same size

9 posts from the last 90 days, next to the 10K–100K follower range. right around the median for its follower range.

Median views1 620this account2 751median for 10K–100K
Reach, %6.87%this account9.00%median for 10K–100K
Engagement, %1.31%this account1.65%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 6202 7510.59×
Reach (views ÷ followers)6.87%9.00%0.76×
Engagement rate1.31%1.65%0.79×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

64.5K25 Aug
1.6K26 Aug
1.7K
1.6K27 Aug
1.4K
1.3K
423.9K1 Sep
659
15.9K

Last 9 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.31%25 Aug
0.25%26 Aug
0.06%
1.30%27 Aug
0.15%
1.87%
2.04%1 Sep
1.82%
1.53%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.65%.

What the audience does

Likes76.0%7 443 in total
Reposts19.0%1 865 in total
Replies2.7%263 in total
Quotes2.2%218 in total
Bookmarks0.1%7 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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