Amazon News

@amazonnews · United States · joined 10 Jan 2017

The official account for news about @Amazon.

260 790Followers

806Following

11 928Posts total

331.9KViews on collected posts

Against accounts of the same size

8 posts from the last 90 days, next to the 100K–1M follower range. below its peers on both reach and engagement.

Median views3 981this account6 139median for 100K–1M

Reach, %1.53%this account2.61%median for 100K–1M

Engagement, %0.47%this account1.39%median for 100K–1M

Metric	This account	Median for 100K–1M	Ratio
Median views per post	3 981	6 139	0.65×
Reach (views ÷ followers)	1.53%	2.61%	0.58×
Engagement rate	0.47%	1.39%	0.34×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

269.5K17 May

5.6K31 Aug

40.8K

1.7K

872

992

3.8K1 Sep

4.6K

4.2K3 Sep

Last 9 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.15%17 May

0.39%31 Aug

0.37%

1.05%

1.49%

1.92%

0.34%1 Sep

0.55%

0.17%3 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.39%.

What the audience does

Likes53.7%381 in total

Reposts19.5%138 in total

Replies12.3%87 in total

Quotes8.0%57 in total

Bookmarks6.5%46 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Watch the teaser trailer for ‘Maxton Hall’ Season 3, the final chapter premiering December 9 on @PrimeVideo. ⬇️https://t.co/Vi4DZI6eaI 4.2K views · 4 likes · 1 reposts · 2 replies 03 Sep 2026 https://t.co/KxD5cIriRI 4.6K views · 16 likes · 7 reposts · 2 replies 01 Sep 2026 Prime for Young Adults introduces 5% cash back on everyday essential grocery items, just in time for move-in. ⬇️https://t.co/gAvYg28PZ7 3.8K views · 10 likes · 2 reposts · 1 replies 01 Sep 2026 @amazonnews @amazonnews I love your platform and Amazon is my business's entry wedge because of the value it creates for consumers and brands alike. However, you must directly address the auction allegations. Dressing first-price auctions up as second-price auctions is serious. 992 views · 16 likes · 2 reposts · 1 replies 31 Aug 2026 @amazonnews I disagree with back door referrals that can't get basic facts right. Read here 872 views · 9 likes · 3 reposts · 1 replies 31 Aug 2026 @amazonnews Hopefully Amazon gets broken up. You've screwed over small sellers, consumers, or employees for far too long. Whether what appears to be stealing the ideas for their products and design like the pouches, not allowing people to set prices lower elsewhere even on their 1.7K views · 15 likes · 1 reposts · 1 replies 31 Aug 2026 We strongly disagree with the FTC's claims. See our full response here. https://t.co/kijS00gmjC 40.8K views · 100 likes · 18 reposts · 19 replies 31 Aug 2026 https://t.co/RIxza0guOL 5.6K views · 17 likes · 4 reposts · 1 replies 31 Aug 2026 https://t.co/89V0ee7x7W 269.5K views · 194 likes · 100 reposts · 59 replies 17 May 2026