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Simon Johnson

@baselinescene · joined 12 Mar 2009

MIT Sloan, MIT Shaping the Future of Work Initiative @MITshapingwork, and co-chair CFA Institute Systemic Risk Council. Former IMF. #StandWithUkraine

26 337Followers
3 627Following
4 737Posts total
130.9KViews on collected posts

Against accounts of the same size

4 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views3 940this account3 259median for 10K–100K
Reach, %14.96%this account10.24%median for 10K–100K
Engagement, %0.33%this account1.40%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post3 9403 2591.21×
Reach (views ÷ followers)14.96%10.24%1.46×
Engagement rate0.33%1.40%0.23×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

117.4K17 May
4.8K23 Jul
89514 Aug
4.1K31 Aug
3.8K3 Sep

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.41%17 May
0.33%23 Jul
0.78%14 Aug
0.17%31 Aug
0.32%3 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.40%.

What the audience does

Likes73.6%412 in total
Reposts13.8%77 in total
Replies4.3%24 in total
Quotes2.9%16 in total
Bookmarks5.5%31 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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