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Brandon Beckhardt ✓

@beckhardt

Building Prediction Markets

4 391Followers

2 482Following

5 836Posts total

274.9KViews on collected posts

Latest posts

Brandon Beckhardt ✓@beckhardt2 Sep

@beckhardt Hey man, I don’t really want this job, but I’m going to tell you that any guerrilla marketing you do that involves paying people to tweet in esports will only intensify my hatred for Kalshi. Just look at Polymarket and like, don’t do that. 3.7K views · 112 likes · 3 reposts · 2 replies Open on X →

Brandon Beckhardt ✓@beckhardt1 Sep

https://t.co/LJUEwB63QC 12.2K views · 31 likes · 0 reposts · 3 replies Open on X →

Brandon Beckhardt ✓@beckhardt1 Sep

Esports is growing rapidly on prediction markets. We’re building out Esports at Kalshi and hiring someone to lead GTM. You’re a good fit if you: -Know Esports inside and out: games, teams, leagues, creators, culture -Know what resonates and what can go viral -Can launch 259K views · 842 likes · 22 reposts · 74 replies Open on X →

Against accounts of the same size

3 posts from the last 90 days, next to the under 10K follower range. ordinary reach for its size, weaker reaction than most.

Median views12 236this account4 175median for under 10K

Reach, %278.66%this account250.82%median for under 10K

Engagement, %0.38%this account1.41%median for under 10K

Metric	This account	Median for under 10K	Ratio
Median views per post	12 236	4 175	2.93×
Reach (views ÷ followers)	2.8× audience	2.5× audience	1.11×
Engagement rate	0.38%	1.41%	0.27×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.