Ben Kelly ✓
@benkellyone · joined 05 Aug 2020
Acquired & scaled 7 businesses with little or $0 down. Goal is $1M in cash flow. Join 100k others doing the same👇
177 758Followers
328Following
14 906Posts total
1.6MViews on collected posts
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How to multiply your wealth (without throwing all your cash into the market):
1. Buy your first business.
2. Buy 1 more the following year, then 2.
3. Take the cash those businesses are making.
4. Throw part of it into index funds you don't have to think about.
5. Diversify a
4K views · 22 likes
· 1 reposts · 1 replies
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I own 7 businesses that made $7M+ last year.
I found my results through routine, discipline, and then finally the right process.
The Army:
- Commissioned through ROTC in college, went on active duty as a military intelligence officer
- Overseas in Germany with my wife
-
6.9K views · 24 likes
· 1 reposts · 4 replies
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I believe buying a business is numbers-based, but chances are you’ll never get a deal done unless you connect emotionally with the seller.
So on the first call, don't ask about the numbers.
Find out:
1. Why they're really selling.
2. Who they are and what makes them tick.
3.
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I own a piece of an accounting firm we bought for just under $2M, and I didn't put any capital into it.
Three partners bought it. Here's what each one brought, and what each one got:
Partner 1: The personal guarantee on the loan, and he takes over the day-to-day. Majority
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I’ve never met a rich person that talked about buying stocks as a way to get wealthy.
They all talk about finding a good job or building a business then investing into index funds.
93.9K views · 779 likes
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@benkellyone What you are describing below is a huge gamble, takes lots of time to pick the right businesses.
I don’t say it cannot be rewarding, but imo the obvious investment still is BTC over time.
Just invest and forget.
The BTC rabbit hole is also very interesting & rewardin
7.9K views · 12 likes
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If you want to learn exactly how you can purchase your first small business with little to no money down...
DM me "SMB"
I'll take you through my step-by-step strategy to help you acquire a lucrative business.
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Want to learn how I buy profitable businesses using other people's money?
📲 DM me "Biz" and I'll show you how
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Step 10: Exhale and Close.
It's time to put the pen to the paper!
Congratulations.
You've done the due diligence.
You've done the research.
You've done the work.
Your generational wealth journey has begun…
21.7K views · 52 likes
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Step 9: Create a Post-Close Plan.
The first 3 months of ownership will set the tone for your success (this is huge).
You'll need:
• Insurance
• Email access
• Website control
• Employee contracts
• Social media accounts
Just to name a few things…
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Step 8: Do Your Due Diligence.
This is actually the most important part because you haven't closed yet.
Make sure you:
- Hire an accountant
- Talk to the employees
- Find a like-minded owner
- Check out their social media
Do NOT get lazy here, this is vital.
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Step 7: Structure The Purchase.
So I just mentioned that I like to do these deals with little to $0 out of my own pocket.
(Yes, it is possible, but not easy).
Find an investor willing to put up the down payment and give them more equity in return.
The extra cash flow will
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Step 6: Make An Offer.
Now, you MUST look at the last 3 years of "owner's total profit" (SDE).
Multiply the average by 2x-4x (deal dependent).
- Round down
- Make your offer
- Negotiate and wait
Practice expectation management.
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Step 5: Start Making Calls.
The more calls the merrier.
Steal these tips:
- Jot down as many notes as you can
- Know that you have the power
- Forget about the emotions
I promise this will ease the process.
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Step 4: Set Your Financing.
Let's figure out your acquisition strategy.
These questions will help:
- Are you buying outright?
- Do you need a bank to finance?
- Are you bringing an investor with you?
I like to work structure deals with lending, seller financing and investors
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Step 3: Determine Your Goal.
Every investor is different.
If you want a more "hands-on" experience, something like a parking lot might not be for you.
Determine what you're looking for.
Then get after it.
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Step 2: Discover Your Type.
There are 1,000s of businesses to choose from.
Ask yourself:
- What businesses do I visit often?
- Which industries do I like?
- What has longevity?
And you aren't limited to one type either.
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Step 1: Market Research.
Start with SMBMarket(dot)com.
It's the internet's most active business-for-sale marketplace.
You'll see terms like:
- Price (how much it is)
- Revenue (incoming cash)
- Cashflow (profit - expenses)
Adjust the filters to your liking.
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Long story short…
I read a book called “Buy Then Build,” so I could learn the strategy and replicate it.
After I acquired 3 businesses? I quit.
Here’s your $1M blueprint:
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They stole Private Equity’s playbook.
AKA…
- Buying small businesses
- Upgrading the operations
- Pocketing all the cash flow
I wanted in.
71.3K views · 176 likes
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As soon as I started at JP Morgan…
It became painfully obvious to me:
We were serving our clients because THEY were the ones with all the money.
So, what did they do?
71.7K views · 59 likes
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If I had $25k to invest…
I wouldn’t buy stocks.
I wouldn’t buy real estate.
I wouldn’t even buy Bitcoin.
I’d do exactly what my clients at JP Morgan did.
I’ll expose it for you:
844.6K views · 2K likes
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Against accounts of the same size
5 posts from the last 90 days, next to the 100K–1M follower range. shown widely, but few of those viewers react.
Median views6 896this account5 598median for 100K–1M
Reach, %3.88%this account1.81%median for 100K–1M
Engagement, %0.56%this account1.16%median for 100K–1M
| Metric | This account | Median for 100K–1M | Ratio |
|---|---|---|---|
| Median views per post | 6 896 | 5 598 | 1.23× |
| Reach (views ÷ followers) | 3.88% | 1.81% | 2.14× |
| Engagement rate | 0.56% | 1.16% | 0.49× |
Others in this range → Compare with another account → How these benchmarks are built →
Growth & engagement
How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.
Views per post
35.7K13 Oct
31.7K
28.6K
25.3K
22.4K
21.7K
19.8K
17.7K
7.9K
93.9K7 Sep
10.9K10 Sep
6K11 Sep
6.9K12 Sep
4K14 Sep
Last 14 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.
Engagement rate per post
0.20%13 Oct
0.23%
0.20%
0.28%
0.28%
0.25%
0.31%
0.16%
0.18%
1.05%7 Sep
0.49%10 Sep
0.56%11 Sep
0.42%12 Sep
0.60%14 Sep
Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 1.16%.
What the audience does
Likes41.8%4 149 in total
Reposts3.1%305 in total
Replies3.2%318 in total
Bookmarks51.9%5 153 in total
Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.
The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.
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