Heather Long ✓

@byHeatherLong · Washington, DC · joined 25 Feb 2011

Chief economist @NavyFederal | Marketplace contributor | Data aficionado | Views my own | Email: heather_long@navyfederal.org

87 238Followers

2 584Following

37 305Posts total

77.1KViews on collected posts

Against accounts of the same size

11 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers, but engages them much harder.

Median views1 023this account2 392median for 10K–100K

Reach, %1.17%this account7.18%median for 10K–100K

Engagement, %3.46%this account1.50%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	1 023	2 392	0.43×
Reach (views ÷ followers)	1.17%	7.18%	0.16×
Engagement rate	3.46%	1.50%	2.30×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

40.2K4 Sep

5.1K

863

14.7K

9.4K

450

4.3K

492

239

208

Last 11 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.05%4 Sep

4.69%

0.14%

1.97%

1.42%

4.02%

6.67%

0.93%

3.46%

4.60%

5.77%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.50%.

What the audience does

Likes56.5%728 in total

Reposts20.9%269 in total

Replies10.3%133 in total

Quotes4.8%62 in total

Bookmarks7.5%97 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

@byHeatherLong Herein lies the problem Heather... https://t.co/v3tqL50wHV 208 views · 10 likes · 1 reposts · 1 replies 04 Sep 2026 @byHeatherLong @OKnox 🤦‍♂️No, it’s not a “wow” jobs report. It’s a “better than expected but not enough to keep up with the number of jobs needed to maintain the unemployment rate” report. Seriously, why does everyone grade the Trump economy against the lowest part of the curve? 239 views · 11 likes · 0 reposts · 0 replies 04 Sep 2026 @byHeatherLong What's the likelihood that this gets revised down in a few months? Asking for a friend... 492 views · 12 likes · 0 reposts · 5 replies 04 Sep 2026 Important point here...nearly all the job gains in August went to women. These data can move around a lot month to month on men v. women job gains. The important point is to look at the longer-term trends. The one clear trend is the "mom-cession" where moms of kids 5 and under 4.3K views · 26 likes · 11 reposts · 2 replies 04 Sep 2026 @byHeatherLong @OKnox Why is it a wow when the economy “has” to produce this many jobs a month. A wow would be more like 250K+. Don’t get the lowering of normal expectations. Even the 80K a month jobs now so far this year is an underperforming labor market. That should be the hea 450 views · 25 likes · 0 reposts · 5 replies 04 Sep 2026 One big sore spot in the August jobs report = wages Wage growth is the lowest in 5 years Wage growth = 3.1% in the past year Inflation is likely to be ~3.5% (it was 3.4% in July) Americans are being squeezed financially right now. Inflation has wiped out all wage gains since ht 9.4K views · 227 likes · 120 reposts · 16 replies 04 Sep 2026 August was a 'wow' jobs report. August jobs added: 162,000 (3x expectation of 55k) July: +21,000 (up from the original report of -23,000) June: +31,000 (up from 20,000) Unemployment rate: 4.1% (unchanged from July) Labor force participation rate: 61.6% (up from 61.4%) And it h 14.7K views · 117 likes · 44 reposts · 34 replies 04 Sep 2026 @byHeatherLong I hope everyone put on their boots this morning. The bullshit’s getting pretty deep around here. 863 views · 16 likes · 0 reposts · 1 replies 04 Sep 2026 In honor of the fantastic Daisy Chain Fields Festival, in August 98% of jobs went to women (158k out of those 162k). /3 https://t.co/WTqpkelcxt 5.1K views · 4 likes · 1 reposts · 1 replies 04 Sep 2026 @byHeatherLong No One believes this. They have skewed all the data and No One believes a single thing that comes out of this administration and the market can do it at its own peril 1K views · 43 likes · 1 reposts · 4 replies 04 Sep 2026 JUST IN: Wow. A huge August jobs report. The US economy added +162,000 jobs in August. On top of that June and July were revised higher by a total of +55k. There were big rebounds in hiring in hospitality and education. Also solid hiring in manufacturing and construction (AI data 40.2K views · 237 likes · 91 reposts · 64 replies 04 Sep 2026 The past week was one of the most joyous – and scary – of my life. (a 🧵) I gave birth to my daughter and my heart grew several sizes. Then the “silent killer” after childbirth hit me and I nearly died. https://t.co/HZFjitxnaQ 0 views · 4.5K likes · 524 reposts · 347 replies 06 Jul 2022