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Carta

@cartainc · San Francisco, CA · joined 23 Mar 2011

Building connectivity that powers private capital.

29 137Followers
616Following
5 179Posts total
5.7KViews on collected posts

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views1 094this account3 383median for 10K–100K
Reach, %3.75%this account10.96%median for 10K–100K
Engagement, %0.51%this account1.40%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post1 0943 3830.32×
Reach (views ÷ followers)3.75%10.96%0.34×
Engagement rate0.51%1.40%0.36×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.9K29 Jul
1.2K14 Aug
1.1K25 Aug
62828 Aug
9541 Sep

Last 5 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.27%29 Jul
0.51%14 Aug
0.55%25 Aug
0.48%28 Aug
1.15%1 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.40%.

What the audience does

Likes52.8%19 in total
Reposts13.9%5 in total
Replies16.7%6 in total
Quotes2.8%1 in total
Bookmarks13.9%5 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

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