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Consumer Time Capsule

@consumertc · joined 08 Aug 2017

Vintage McDonald's Super-Collector. 80s & 90s Food/Drink Nostalgia. ***All images posted are from my own archives***

68 554Followers
151Following
6 169Posts total
100.2KViews on collected posts

Against accounts of the same size

6 posts from the last 90 days, next to the 10K–100K follower range. ordinary reach for its size, stronger reaction than most.

Median views3 914this account2 043median for 10K–100K
Reach, %5.71%this account6.16%median for 10K–100K
Engagement, %2.14%this account1.59%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post3 9142 0431.92×
Reach (views ÷ followers)5.71%6.16%0.93×
Engagement rate2.14%1.59%1.34×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

67K10 Feb
697
361
182
3.3K2 Sep
15.9K3 Sep
87
201
4.5K4 Sep
7.9K

Last 10 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.89%10 Feb
1.00%
0.83%
1.65%
2.66%2 Sep
0.16%3 Sep
2.30%
1.49%
3.98%4 Sep
1.98%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.59%.

What the audience does

Likes83.1%962 in total
Reposts5.3%61 in total
Replies2.9%34 in total
Quotes0.3%4 in total
Bookmarks8.4%97 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

Shortly after his debut, select McDonald's locations used a MAC TONIGHT FRENCH FRY CONTAINER for orders after 4PM. One of the rarest and coolest pieces of McDonald's packaging there is. (1987) https://t.co/bFJErkg1Ux 7.9K views · 141 likes · 13 reposts · 0 replies 04 Sep 2026 While it seems like an uncharacteristically complex McDonald’s promotion, if you bought Halloween gift certificates and Who Framed Roger Rabbit on VHS, you could mail away for this sweet stick-on window plush. (1989) https://t.co/N3lxwIRwBY 4.5K views · 164 likes · 16 reposts · 0 replies 04 Sep 2026 @consumertc I loved the interview (as well as the content you provide!) I think Sam did a good job and I really enjoyed hearing your stories and thoughts and insights. Not what I expected, but very pleasantly surprised. 201 views · 2 likes · 0 reposts · 1 replies 03 Sep 2026 @consumertc Never heard about OK Soda until today and loved your reasons for collecting and conversation pieces. Great interview! 87 views · 1 likes · 0 reposts · 1 replies 03 Sep 2026 I've been interviewed plenty of times about my collection, but this appearance on the No Mustard podcast was the most unique. Great questions, interesting interview style and plenty of show and tell. Go check it out! https://t.co/DJuJIApLAv 15.9K views · 20 likes · 2 reposts · 2 replies 03 Sep 2026 In 1984, McDonald’s assembled one of the strongest armies in the world. https://t.co/ffUtWTRXeb 3.3K views · 76 likes · 10 reposts · 2 replies 02 Sep 2026 @consumertc Burger King. 182 views · 2 likes · 0 reposts · 1 replies 10 Feb 2026 @consumertc @McDonalds @McFranchisee Bring back the Aliens! 361 views · 2 likes · 0 reposts · 1 replies 10 Feb 2026 @consumertc the face on the hamburglar plaque is horrifying! 697 views · 5 likes · 0 reposts · 2 replies 10 Feb 2026 My first McDonald's trip haul of 2026! A complete set of early 70s Alfred Gordon plaques, four rare Happy Meal translite signs, a 1971 Hawaiian shirt, a 1958 operations manual signed by Ray Kroc and a Ronald McDonald sign with a VERY early depiction. What's your favorite? https:/ 67K views · 549 likes · 20 reposts · 24 replies 10 Feb 2026

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