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FT Weekend

@ftweekend · London · joined 15 Aug 2008

The best of Financial Times Weekend journalism, from Life & Arts and HTSI magazine to House & Home, FTWeekend Magazine, FT Money and FT Globetrotter

86 079Followers
731Following
80 819Posts total
53.3KViews on collected posts

Latest posts

The woman behind the Cotswolds’ most talked-about clothes brand https://t.co/LTGvRFCHQo 27 views · 0 likes · 0 reposts · 0 replies Open on X →
Call My Agent! The Movie — more anticlimactique than chic https://t.co/OgT9COY8AD 1.3K views · 0 likes · 0 reposts · 0 replies Open on X →
Mirrors are reaching new depths https://t.co/l8y2dHib8R 886 views · 0 likes · 0 reposts · 0 replies Open on X →
Mariana Mazzucato: ‘I’m not talking about utopias’ https://t.co/mTgpZMaCWn 752 views · 1 likes · 0 reposts · 0 replies Open on X →
Good morning and welcome to the 2026 edition of the FT Weekend Festival, kicking off now at Kenwood House in London 🎪 Join the #ftweekendfestival online here, and stay tuned for the day's highlights: https://t.co/1jfcSih35f https://t.co/XCPhOoMEzk
12.3K views · 11 likes · 4 reposts · 0 replies Open on X →
Scoop of the Year at last night's #PressAwards for @ftmag's Crispin Odey investigation by @antoniacundy @miss_marriage and @pcaruanagalizia. Congratulations! Here's another chance to read: https://t.co/Ld2pl9mSh2 38K views · 34 likes · 8 reposts · 0 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers of the same size.

Median views886this account924median for 10K–100K
Reach, %1.03%this account3.62%median for 10K–100K
Engagement, %0.00%this account1.52%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post8869240.96×
Reach (views ÷ followers)1.03%3.62%0.28×
Engagement rate0.00%1.52%0.00×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

38K19 Apr
12.3K5 Sep
7529 Sep
886
1.3K
2710 Sep

Last 6 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.11%19 Apr
0.12%5 Sep
0.13%9 Sep
0.00%
0.00%
0.00%10 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.52%.

What the audience does

Likes69.7%46 in total
Reposts18.2%12 in total
Quotes1.5%1 in total
Bookmarks10.6%7 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Similar accounts

Frequently asked questions about @ftweekend

How many followers does @ftweekend have?

86 079 followers.

How many posts has @ftweekend published?

80 819 posts.

How do posts by @ftweekend perform?

Collected posts: 6. Views: 53 262. Likes: 46.