Hans Kluge ✓

@hans_kluge · joined 13 Apr 2018

Belgium’s nominee for WHO Director-General | WHO Regional Director for Europe on special leave. Passionate about improving #HealthForAll. Dad, husband, runner.

33 371Followers

840Following

8 582Posts total

32.3KViews on collected posts

Against accounts of the same size

8 posts from the last 90 days, next to the 10K–100K follower range. reaches fewer people than peers, but engages them much harder.

Median views714this account2 578median for 10K–100K

Reach, %2.14%this account7.77%median for 10K–100K

Engagement, %2.73%this account1.47%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	714	2 578	0.28×
Reach (views ÷ followers)	2.14%	7.77%	0.28×
Engagement rate	2.73%	1.47%	1.85×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

21.8K9 Jan

6.8K25 Aug

63831 Aug

346

391 Sep

8682 Sep

7893 Sep

861

1394 Sep

Last 9 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

1.10%9 Jan

1.44%25 Aug

11.76%31 Aug

11.56%

15.38%1 Sep

1.61%2 Sep

1.52%3 Sep

1.86%

3.60%4 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.47%.

What the audience does

Likes60.8%315 in total

Reposts23.6%122 in total

Replies5.4%28 in total

Quotes7.9%41 in total

Bookmarks2.3%12 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

[French version follows below] The Central African Republic has reduced new HIV infections by 75% and AIDS-related deaths by 74% since 2010. I congratulated H.E. President Faustin-Archange Touadéra on these important gains and paid tribute to health workers and communities who 139 views · 3 likes · 2 reposts · 0 replies 04 Sep 2026 Saving a mother’s or newborn’s life often begins long before the hospital door. At the Community University Hospital Centre, CHUC, in Bangui, Central African Republic, I saw why primary health care and specialist hospital services must work as one system. In 2022, working with 861 views · 12 likes · 4 reposts · 0 replies 03 Sep 2026 National health sovereignty. Financing prevention. Community engagement. These were among the key priorities raised by H.E. Dr Pierre Somse, Minister of Public Health and Population of the Central African Republic, at our meeting in Bangui. All are at the heart of my manifesto. 789 views · 8 likes · 2 reposts · 2 replies 03 Sep 2026 We care for people, not just their diseases. That was the powerful message I took from a meeting with Dr Ussene Isse, Mozambique’s Minister of Health, which I attended with Ms Delphine Perremans, Head of Belgium’s Diplomatic Office in Maputo 🇲🇿. I congratulated Minister Isse on 868 views · 11 likes · 3 reposts · 0 replies 02 Sep 2026 @hans_kluge @WHO @BelgiumMFA @BelgiumDGM @BelgiumDGE @BelgiumUN @BelgiumUNGeneva @ChPayot @BelgiumDenmark I'm afraid you're wrong, Hans. If WHO were "people-centered", it wouldn't hinder/discourage a big fraction of ppl. from switching away from deadly 2 massively safer nicotine 39 views · 6 likes · 0 reposts · 0 replies 01 Sep 2026 @hans_kluge @WHO @BelgiumMFA @BelgiumDGM @BelgiumDGE @BelgiumUN @BelgiumUNGeneva @ChPayot @BelgiumDenmark How about pledging to end and correct the abysmal torrent of lies from the WHO about tobacco harm reduction, driven by a prohibitionist billionaire (Michael Bloomberg) bankro 346 views · 28 likes · 9 reposts · 3 replies 31 Aug 2026 @hans_kluge @WHO @BelgiumMFA @BelgiumDGM @BelgiumDGE @BelgiumUN @BelgiumUNGeneva @ChPayot @BelgiumDenmark There is no reason to trust you. You have misled policymakers about tobacco policy. If you cannot be reliably truthful about the biggest driver of non-communicable disease, 638 views · 61 likes · 12 reposts · 2 replies 31 Aug 2026 Why should Member States place their trust in me to lead WHO? I am pleased to share with you my manifesto, which answers that question - setting out a clear vision and the priorities I would bring to rebuilding WHO together. At its heart is a country-first, people-centred, http 6.8K views · 65 likes · 13 reposts · 12 replies 25 Aug 2026 Living thread with the tobacco control community notes on WHO itself and their members. 1: Falsely claiming that it is a myth that vaping is less harmful than smoking https://t.co/0HM2kLKMzm 21.8K views · 121 likes · 77 reposts · 9 replies 09 Jan 2025