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Harry Wallop

@hwallop · joined 09 Feb 2009

Consumer journalist. Feature writer. Columnist for Times Business. Make TV progs (esp @C4Dispatches @TheGadgetShow). Host conferences etc. Agent: @knightayton

41 189Followers
1 311Following
58 039Posts total
213.6KViews on collected posts

Latest posts

The "Beckham Stack". When did the language of software developers enter the world of wellness? https://t.co/1PDty0I0gI
688 views · 1 likes · 0 reposts · 0 replies Open on X →
Times births this morning. A future Marquess of Camden… https://t.co/T1vDMYmgF0
9.9K views · 25 likes · 3 reposts · 7 replies Open on X →
I try the viral @marksandspencer custard cream spread. Because I’m worth it. https://t.co/uawv8hGYQH
0:22
18.3K views · 32 likes · 0 reposts · 0 replies Open on X →
AAAGGGH https://t.co/E4kXKGETAm
2.4K views · 14 likes · 0 reposts · 4 replies Open on X →
Memo to any PRs. If you send me a press release containing the phrase "cosy season" I will hunt you down and destroy you. @Subway. You're first on the list: "Autumn is officially upon us, and Subway® is kicking off cosy season with a lineup of hearty new menu items" 22.2K views · 57 likes · 2 reposts · 12 replies Open on X →
@hwallop @FPALondon Well done Harry 170 views · 2 likes · 0 reposts · 2 replies Open on X →
I felt a bit of a fraud last night, surrounded by journalists who risk their lives in war zones. I wrote about bananas in a Coventry warehouse. But...many thanks to @FPALondon judges for giving me the Economics story of the year. A genuine honour #FPAawards23 https://t.co/FUjKJhR
158.8K views · 187 likes · 6 reposts · 26 replies Open on X →
Also thanks to @Martin_Hemming and the Sunday Times Magazine team for being ace editors. And, frankly, to all those newspapers & magazine editors, radio and TV producers who still pay freelancers to come up with stories... 1.1K views · 8 likes · 0 reposts · 2 replies Open on X →

Against accounts of the same size

5 posts from the last 90 days, next to the 10K–100K follower range. shown widely, but few of those viewers react.

Median views9 893this account1 021median for 10K–100K
Reach, %24.02%this account4.02%median for 10K–100K
Engagement, %0.33%this account1.55%median for 10K–100K
MetricThis accountMedian for 10K–100KRatio
Median views per post9 8931 0219.69×
Reach (views ÷ followers)24.02%4.02%5.97×
Engagement rate0.33%1.55%0.21×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

1.1K21 Nov
158.8K
170
22.2K2 Sep
2.4K16 Sep
18.3K18 Sep
9.9K19 Sep
68821 Sep

Last 8 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.91%21 Nov
0.14%
2.35%
0.33%2 Sep
0.74%16 Sep
0.18%18 Sep
0.35%19 Sep
0.15%21 Sep

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.55%.

What the audience does

Likes79.7%326 in total
Reposts2.7%11 in total
Replies13.0%53 in total
Quotes0.5%2 in total
Bookmarks4.2%17 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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