iGB ✓

@iGamingBusiness · Global · joined 17 Feb 2009

iGaming Business is the most respected and established source of information for the regulated global gaming industry.

20 022Followers

2 028Following

34 534Posts total

2.2KViews on collected posts

Against accounts of the same size

7 posts from the last 90 days, next to the 10K–100K follower range. below its peers on both reach and engagement.

Median views380this account1 637median for 10K–100K

Reach, %1.90%this account5.01%median for 10K–100K

Engagement, %0.26%this account1.81%median for 10K–100K

Metric	This account	Median for 10K–100K	Ratio
Median views per post	380	1 637	0.23×
Reach (views ÷ followers)	1.90%	5.01%	0.38×
Engagement rate	0.26%	1.81%	0.15×

Others in this range → Compare with another account → How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

5113 Sep

414

461

3794 Sep

380

Last 7 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

0.78%3 Sep

0.00%

0.43%

0.00%

0.26%4 Sep

1.05%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 10K–100K accounts is 1.81%.

What the audience does

Likes63.6%7 in total

Reposts9.1%1 in total

Replies27.3%3 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

Latest posts

The new report from iGB and @softswiss covers what regulators recorded, how fan sentiment diverged from the betting markets, and what operators need to take from this tournament into the next one. ⚽ https://t.co/Vy1Zyi4LNd https://t.co/LwMdUc10oH 380 views · 2 likes · 1 reposts · 1 replies 04 Sep 2026 👋 Meet Joseph Martin, founder and CEO at Kinectify. He’s joining iGB and VectorSolutions in a new webinar to ask about the top risks that compliance roles are grappling with in gaming and bring together various perspectives on how the industry can overcome them. https://t.co/MuCq 379 views · 1 likes · 0 reposts · 0 replies 04 Sep 2026 @iGamingBusiness @soft2bet_ Good point that they should feel connected to ecosystem and one ecosystem the platform should have is payments as well that resonates with them 4 views · 0 likes · 0 reposts · 0 replies 03 Sep 2026 @iGamingBusiness When both businesses already work, the integration plan needs a clear list of what not to touch. Group reporting and risk controls can be aligned early. Payments, CRM and the player experience should stay local until there is evidence that changing them will imp 25 views · 0 likes · 0 reposts · 0 replies 03 Sep 2026 In his latest feature for iGB, Kyle Goldsmith looks at Lottomatica’s confidence in its €4bn merger with CIRSA and where the combined group sees further room to grow. Read here: https://t.co/SOiohPTAUJ 461 views · 1 likes · 0 reposts · 1 replies 03 Sep 2026 👋 Meet Greg Gumz, gaming sales manager at Advantech. He brings 20+ years of North American casino gaming and lottery market experience to iGB and Advantech’s webinar ‘Architecting next – gen gaming cabinets: How it works under the hood.’ https://t.co/kbYbGoOLH9 https://t.co/oHr8s 414 views · 0 likes · 0 reposts · 0 replies 03 Sep 2026 At iGB L!VE Harrison Barrett, VP of business development at @soft2bet_, shared his insight on what features resonate with players. https://t.co/D3ECMkf7AP https://t.co/4MerCvhnTh 511 views · 3 likes · 0 reposts · 1 replies 03 Sep 2026