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Jacob Soboroff ✓

@jacobsoboroff · Los Angeles, CA · joined 28 Mar 2008

host of @connectmsnow. weekends 10AM ET on @msnownews. author of NYT bestsellers Firestorm and Separated.

228 121Followers
9 581Following
56 738Posts total
326.3KViews on collected posts

Latest posts

scenes from our “prediction markets” shoot at L.A.’s Original Farmers Market. much more on @connectmsnow this weekend! https://t.co/H5hZbZYGy1 4.8K views · 59 likes · 2 reposts · 4 replies Open on X →
was a real treat to join Kara and fill in for Scott on their pod today. https://t.co/QFG5JLxgq0 5.8K views · 43 likes · 1 reposts · 0 replies Open on X →
@jacobsoboroff @connectmsnow A discussion of the implementation of Project 2025 tied to what is happening lack of food inspection, public parks going to developers, destroying the safety net. Trump knew it was unpopular and he lied and most mainstream media just yawn and said ok. 90 views · 8 likes · 0 reposts · 1 replies Open on X →
@jacobsoboroff @connectmsnow I would have various secretaries of state on to discuss the mail-in voting situation. 99 views · 6 likes · 0 reposts · 1 replies Open on X →
@jacobsoboroff @connectmsnow A report from Springfield, Ohio, about the ICE war on peaceful #Haitian immigrants. 121 views · 5 likes · 0 reposts · 0 replies Open on X →
what do you want to see on @connectmsnow this weekend? 45.2K views · 55 likes · 5 reposts · 59 replies Open on X →
in for @chrislhayes tonight... see you soon. 7.2K views · 244 likes · 7 reposts · 9 replies Open on X →
today’s commute https://t.co/bx3qL3Q4l3 10K views · 1.4K likes · 178 reposts · 12 replies Open on X →
@jacobsoboroff If they were like Dolly they wouldn’t have did this. She wasn’t political and loved everyone. 583 views · 39 likes · 0 reposts · 3 replies Open on X →
@jacobsoboroff Reality….. https://t.co/LRwV6TZfD1 602 views · 27 likes · 0 reposts · 1 replies Open on X →
@jacobsoboroff https://t.co/xkIYCSIwx9 1.1K views · 37 likes · 3 reposts · 0 replies Open on X →
saw this on the freeway yesterday https://t.co/Jw13DGUjxb 244.3K views · 29.8K likes · 2.9K reposts · 264 replies Open on X →
have a great week everybody 6.5K views · 323 likes · 14 reposts · 24 replies Open on X →

Against accounts of the same size

13 posts from the last 90 days, next to the 100K–1M follower range. shown far beyond its own audience, and the audience reacts.

Median views4 824this account5 983median for 100K–1M
Reach, %2.11%this account1.49%median for 100K–1M
Engagement, %4.65%this account0.93%median for 100K–1M
MetricThis accountMedian for 100K–1MRatio
Median views per post4 8245 9830.81×
Reach (views ÷ followers)2.11%1.49%1.42×
Engagement rate4.65%0.93%5.01×

Others in this range →   Compare with another account →   How these benchmarks are built →

Growth & engagement

How the posts we collected actually performed: views and reaction rate post by post, what the audience did with them, and where the follower count goes.

Views per post

6.5K31 Aug
244.3K1 Sep
1.1K
602
583
10K2 Sep
7.2K
45.2K3 Sep
121
99
90
5.8K4 Sep
4.8K

Last 13 collected posts, oldest on the left. The scale is logarithmic: one post can outrun the rest a hundred times over.

Engagement rate per post

5.60%31 Aug
13.54%1 Sep
3.62%
4.65%
7.20%
15.90%2 Sep
3.62%
0.27%3 Sep
4.13%
7.07%
10.00%
0.76%4 Sep
1.37%

Reactions — likes, reposts, replies and quotes — divided by views. Median for 100K–1M accounts is 0.93%.

What the audience does

Likes89.0%32 074 in total
Reposts8.7%3 153 in total
Replies1.0%378 in total
Quotes0.1%48 in total
Bookmarks1.1%385 in total

Share of every reaction we collected for this account. Replies mean argument, reposts mean endorsement, bookmarks mean the post was worth keeping.

The follower curve appears once this account has two daily snapshots — we take one a day, and this one is on its first.

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